PLI (Plasticard Locktech International) is the largest closed loop gift, loyalty, and hospitality card manufacturer in North America. Our Events team provides custom cobranded hotel key cards and event branding for major conventions, conferences, and trade shows.
The Business Development Representative, Events is responsible for generating new event business. This includes prospecting event organizers, pairing them with their host hotels, and selling event branding programs, including private events. This position requires a self motivated seller who prospects daily and is comfortable with regular travel.
Responsibilities
- Prospect and win new event business with event organizers, associations, meeting planners, and convention and visitors bureaus
- Research upcoming conventions, conferences, and trade shows, then pair event holders with their host hotels to create new opportunities
- Make outbound calls, send emails, use LinkedIn, and send sample packs to prospects, and follow up on inbound inquiries
- Attend trade shows and industry events to generate leads and follow up on them promptly
- Build customer facing presentations, quotes and proposals for custom event key cards and related branded products
- Work with the Events planning department and customer service to support customers before, during, and after each event
- Grow and maintain an existing book of business while adding new accounts
- Keep CRM activity, pipeline, and forecasts accurate and current
- Meet or exceed activity, pipeline, and revenue goals
- Perform these and other duties as assinged by the supervisor or other appropriate management personnel.
Skills
- Hunter mentality with a strong drive to find and open new accounts
- Persistent and resilient when facing rejection
- Disciplined about daily prospecting and managing your own time
- Competitive and motivated by commission
- Strong communication skills in person, on the phone, and in writing
- Organized and detail oriented in a fast paced, deadline driven environment
- Coachable and able to work well in a team environment
Qualifications
- 2+ years of B2B sales experience with a proven record of winning new business
- Experience selling into events, meetings, hospitality, or promotional products preferred
- Associate degree or two years of related experience
- CRM proficiency (Salesforce, HubSpot, or similar) and strong Microsoft Office skills
- Experience researching prospects online and through LinkedIn
Travel
Travel is a required part of this role, including overnight and air travel to trade shows, industry events, and client meetings.
Compensation
Competitive compensation with incentives tied to new business.
Skills Required
- 2+ years of B2B sales experience with a proven record of winning new business
- Experience selling into events, meetings, hospitality, or promotional products
- Associate degree or two years of related experience
- CRM proficiency, such as Salesforce, HubSpot, or similar
- Strong Microsoft Office skills
- Experience researching prospects online and through LinkedIn
What We Do
Brands worldwide trust PLI to deliver exceptional value with plastic and paper cards and related solutions that enable human connection. Whether we are providing hotels with key cards, retailers with gift card marketing support, or event organizers with revenue-generating commemorative key cards and promotional items, our customers’ enduring trust is a testament to the talent, experience, and dedication of the diverse team of individuals who comprise PLI. “Customer First” is the lens that brings what we do and how we do it into focus. Over 30 years of experience in card production and personalization, fulfillment, supporting carriers, direct mail, signage and specialty marketing – assessed and tailored on a customer-by-customer basis to elevate the power of the brands we support. Wherever our customers are – and whatever they need – PLI is poised to deliver. We have four U.S. facilities strategically located in Asheville, NC (East Coast), St. Louis, MO (Midwest) and City of Industry, CA and Las Vegas, NV (West Coast). Our international customer support includes distribution centers located in Canada and the Netherlands. PLI. We use our experience to make life’s experiences better.
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