Director of Product Marketing

Reposted 3 Days Ago
Be an Early Applicant
Milpitas, CA, USA
In-Office
Senior level
Hardware • Manufacturing
The Role
The Director of Product Marketing is responsible for developing and coordinating marketing strategies, managing product distribution, and overseeing marketing staff performance, alongside financial evaluations for product proposals.
Summary Generated by Built In
Company Description

We are a fast-growing semiconductor company specializing in integrated connectivity, advanced timing, and signal integrity solutions for the computing, communications, and consumer market segments. Our technology offers system design solutions to the challenges presented by high-bandwidth, high-speed serial protocols. Pericom was founded in San Jose in 1990 by Alex Hui and John Hui, where the company has thrived and grown to over 900 employees worldwide with design centers in North America (where our headquarters are located) and Asia; our technical and sales support offices are located around the globe. Pericom is listed on the NASDAQ under the ticker symbol PSEM.


Job Description

Identifying, developing, and evaluating product marketing strategy, based on knowledge of establishment objectives, market characteristics, and cost and markup factors

 

Formulating, directing and coordinating marketing activities and policies to promote products and services, working with advertising and promotion managers.

 

Generating the new product proposal by evaluating the financial aspects of product development; such as budgets, expenditures, research and development appropriations, return-on-investment and profit-loss projections.

 

Directing the training and performance evaluations of the Marketing and Sales staff, including working with their daily activities.

 

Manage product distribution, establishing distribution networks and developing distribution strategies by negotiating contracts with vendors and distributors

 

Consulting with product development personnel on product specifications such as design, process, IP, and packaging

 

Use sales forecasting and strategic planning to ensure the proper inventory, sale and profitability of products, lines, or services, analyzing business developments and monitoring market trends.

 

Coordinate and participate in promotional activities and trade shows, working with developers, advertisers, and production managers, to market products and services

Qualifications

The ideal candidate should have 8 years of experience in related IC marketing experience, inlcuding PCIE/PCI, USB 2.0, Video, and surveillance camera experience is a plus.

 

Electrical/Computer BS Engineering degree and MS is preferred

Additional Information

 All your information will be kept confidential according to EEO guidelines.

Top Skills

Contract Negotiation
Financial Analysis
Inventory Management
Market Analysis
Product Marketing
Sales Forecasting
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The Company
HQ: Milpitas, CA
173 Employees
Year Founded: 1990

What We Do

We specialize on integrated connectivity, advanced timing, and signal integrity solutions for the computing, communications, and consumer market segments. Our technology offers system design solutions to the challenges presented by high-bandwidth, high-speed serial protocols. Our standards-compliant products enable signal integrity, switching, bridging and timing of high-speed signals for specific protocols such as PCI Express, SATA, SAS, USB, DisplayPort, HDMI/DVI, GbE, Type-C and others. Pericom has offices and support services around the world and is a leading supplier for top-tier consumer, computer and communication companies worldwide. Pericom was acquired by Diodes Incorporated (Nasdaq: DIOD) in November 2015. Learn more at www.diodes.com. Follow us on Twitter @PericomSemi

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