Director, e-Commerce Channel Marketing Amazon & Wayfair

Posted 3 Days Ago
Be an Early Applicant
Indianapolis, IN, USA
In-Office
121K-191K Annually
Expert/Leader
eCommerce • Other
The Role
Leads e-commerce channel marketing strategy and growth across Amazon and Wayfair. Oversees retail media, paid and organic search, content, digital shelf, performance marketing, agency partners, and direct reports. Owns revenue, profitability, market share, consumer experience, campaign optimization, investment decisions, and executive performance reporting. Requires deep Amazon commerce and advertising expertise, marketplace experience, strong analytics, and progressive leadership in e-commerce, digital, retail media, or omnichannel marketing.
Summary Generated by Built In

At Delta Faucet, we are committed to transforming everyday experiences with water through innovative products and exceptional service. As a leader in the plumbing industry, we take pride in our dedication to quality, sustainability, and customer satisfaction. We believe that diverse perspectives strengthen our mission to create solutions that inspire and elevate the lives of all our customers. We welcome individuals from all backgrounds to join us on this journey toward inclusivity and excellence.


Your Role at Delta Faucet:

We are seeking a Director of eCommerce Channel Marketing to lead growth strategies for the Delta Faucet Company brands across Amazon and Wayfair. This leader will oversee retail media, organic search, content, digital shelf, and performance marketing, with accountability for revenue, profitability, market share, and the consumer experience.

The Director will lead a team and manage external agency partners while collaborating with Sales, Brand Marketing, Product, Analytics, Finance, and Creative teams. The ideal candidate is a strategic, data-driven leader who turns customer, consumer, competitive, and performance insights into clear priorities and measurable results.


What You Will Do

  • Develop and lead eCommerce marketing strategies for Amazon and Wayfair across the Delta Faucet Company brands.
  • Partner with Sales leadership to drive revenue growth, profitability, market share, and long-term brand health.
  • Lead paid media strategy, including budget allocation, campaign priorities, testing, optimization, and performance measurement.
  • Own organic search, content, digital shelf, ratings and reviews, and conversion strategies.
  • Connect paid and organic plans to improve visibility, traffic, conversion, and product performance.
  • Guide the optimization of product content, imagery, video, enhanced content, storefronts, and brand pages.
  • Establish performance scorecards and use consumer, customer, competitive, and financial insights to identify growth opportunities.
  • Partner with Sales and Finance to make investment decisions that balance growth and profitability.
  • Lead external media, content, data, and technology partners and hold agencies accountable for results.
  • Communicate channel performance, opportunities, and recommendations to senior leadership.
  • Lead, coach, and develop direct reports responsible for customer marketing, paid media, organic growth, content, and digital shelf.

What You Bring

  • Bachelor's degree in Marketing, Business, Analytics, eCommerce, or a related field.
  • 10 or more years of relevant experience, including progressive leadership responsibility.
  • Strong experience in eCommerce, digital marketing, retail media, or omnichannel marketing.
  • Deep knowledge of Amazon commerce and advertising platforms.
  • Experience with Wayfair or another major digital-first retailer or marketplace.
  • Expertise in retail media, paid search, organic search, SEO, content optimization, digital shelf, and performance marketing.
  • Proven ability to connect marketing investments to revenue, profitability, and market-share outcomes.
  • Strong analytical, financial, commercial, and executive communication skills.
  • Experience managing significant media budgets, external agencies, and high-performing teams.
  • Consumer products, home improvement, or durable goods experience preferred.

Why Join Us?

At Delta Faucet Company, our people are our greatest assets. We value different perspectives and fostering an inclusive environment. You’ll have the opportunity to shape the future of our brand, working alongside passionate professionals committed to excellence and innovation. Join us to lead progressive growth and make a significant impact within a leading organization.

Here are some of the benefits we offer for your personal and professional growth:

  • Culture: Recognized and award-winning reputation for equality, diversity and inclusion, flexibility, work-life balance, and more.
  • Wellbeing: Comprehensive benefit plans; retirement, savings, tuition reimbursement, and employee incentive programs; resources for mental, physical, and financial wellbeing.
  • Learning & Development: LinkedIn Learning access; internal opportunities to work on projects cross-company.
  • Social Impact: Four employee-led and self-directed Business Resource Groups; Paid volunteer day annually; Employees share their time, skills and talent with charities and nonprofit organizations across the U.S. and around the globe.

Company: Delta Faucet Company

Full time

Hiring Range: $121,300.00 - $190,630.00 USD

Actual compensation may vary based on various factors including experience, education, geographic location, and/or skills.

Delta Faucet Company (the “Company”) is an equal opportunity employer and we strive to employ the most qualified individuals for every position. The Company makes employment decisions only based on merit. It is the Company’s policy to prohibit discrimination in any employment opportunity (including but not limited to recruitment, employment, promotion, salary increases, benefits, termination and all other terms and conditions of employment) based on race, color, sex, sexual orientation, gender, gender identity, gender expression, genetic information, pregnancy, religious creed, national origin, ancestry, age, physical/mental disability, medical condition, marital/domestic partner status, military and veteran status, height, weight or any other such characteristic protected by federal, state or local law. The Company is committed to complying with all applicable laws providing equal employment opportunities. This commitment applies to all people involved in the operations of the Company regardless of where the employee is located and prohibits unlawful discrimination by any employee of the Company.

Delta Faucet Company is an E-Verify employer. E-Verify is an Internet based system operated by the Department of Homeland Security (DHS) in partnership with the Social Security Administration (SSA) that allows participating employers to electronically verify the employment eligibility of their newly hired employees in the United States. Please click on the following links for more information.

E-Verify Participation Poster: English & Spanish

E-verify Right to Work Poster: English, Spanish

Skills Required

  • Bachelor's degree in Marketing, Business, Analytics, eCommerce, or a related field
  • 10 or more years of relevant experience, including progressive leadership responsibility
  • Strong experience in eCommerce, digital marketing, retail media, or omnichannel marketing
  • Deep knowledge of Amazon commerce and advertising platforms
  • Experience with Wayfair or another major digital-first retailer or marketplace
  • Expertise in retail media, paid search, organic search, SEO, content optimization, digital shelf, and performance marketing
  • Proven ability to connect marketing investments to revenue, profitability, and market-share outcomes
  • Strong analytical, financial, commercial, and executive communication skills
  • Experience managing significant media budgets, external agencies, and high-performing teams
  • Consumer products, home improvement, or durable goods experience

Delta Faucet Company Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Delta Faucet Company and has not been reviewed or approved by Delta Faucet Company.

  • Fair & Transparent Compensation — Pay is considered competitive across many manufacturing and corporate roles, with concrete role-based bands visible and alignment to local labor markets. Feedback suggests many employees view overall pay levels as market-competitive when looking at specific jobs and locations.
  • Healthcare Strength — Medical, dental, vision, mental-health/EAP options and tax-advantaged accounts are highlighted, and feedback suggests the health coverage is strong. Onsite resources like a wellness clinic and access to fitness facilities at some sites reinforce the emphasis on wellbeing.
  • Leave & Time Off Breadth — Paid holidays, PTO, sick time, and paid parental leave are described, indicating a well-rounded program. Feedback suggests the time-off offering stacks up solidly with mainstream large-employer packages.

Delta Faucet Company Insights

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The Company
HQ: Indianapolis, IN
1,315 Employees

What We Do

Delta Faucet Company is a company which delivers faucets, showers and bathroom accessories. Delta Faucet Company is a division of Masco Corporation and is one of the largest U.S. manufacturers of residential and commercial faucets. The company manufactures the Delta®, Brizo® and Peerless® faucet brands. The flagship Delta brand includes stylish and innovative products that add functionality and help consumers find a smarter way to work with water. The premium, fashion Brizo faucet brand, meets the demand for aesthetics and performance with a collection of distinctively designed faucets that create a fashion statement in the home. The Peerless brand offers affordable faucets with proven design in a range of styles and finishes for both consumers and trade professionals alike. Delta Faucet Company places a high priority on products that address today's environmental concerns, such as accessibility to water, water conservation and water quality. To that end, Delta Faucet invests in internal processes and systems that provide innovative solutions and ensure exceptional customer satisfaction. As a manufacturer partner of the WaterSense® program of the U.S. Environmental Protection Agency (EPA), Delta Faucet Company is committed to working with the EPA to actively protect the future of our nation's water supply. The Company also practices improved manufacturing processes to reduce its ecological footprint.

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