Beast Industries is a multifaceted media and entertainment company founded by Jimmy Donaldson, popularly known as MrBeast, the most watched person in the world. Renowned for revolutionizing digital content creation, Beast Industries encompasses a diverse portfolio of ventures that extend far beyond its origins on YouTube. With a mission to entertain, inspire, and create significant social impact, Beast Industries operates across various domains including digital media, philanthropy, consumer products, and innovative business initiatives. At Beast Industries, we believe in the transformative power of digital media and its potential to entertain, educate, and effect positive change. Our commitment to innovation, creativity, and philanthropy drives us to explore new frontiers, create unforgettable experiences, and build a legacy that inspires future generations.
Role Overview
This role owns end-to-end creative lifecycle management for our premier Regulated Consumer Service & Co-Brand partner. Navigating complex regulatory landscapes, brand guidelines, and co-branded identity frameworks, you will design pre-sale pitch concepts that satisfy high-stakes corporate compliance, then lead those ideas into production. You will bridge pre-sale strategy directly into on-set production and post-production execution, ensuring co-brand promises and network/service claims are seamlessly integrated into MrBeast content.
What You'll Do- Pre-Sale Concepting & Packaging: Develop creative packaging, narrative walkthroughs, and story arcs for co-branded initiatives and service-based integrations that balance creator identity with enterprise brand guardrails.
- Regulatory & Brand Defense: Serve as the authoritative creative voice on partner calls, adeptly navigating legal, regulatory, and corporate brand requirements (claims, disclaimers, co-logo treatments) while protecting content entertainment value.
- Writers' Room Advocacy: Embed in the writers' room post-close to build service-oriented storytelling beats into scripts early, ensuring seamless integration of complex service value propositions.
- On-Set & Pivot Management: Partner with AD Activation to manage live-set production requirements for co-branded props, infrastructure, or technical service callouts. When live shoots shift unexpectedly, adapt creative execution on the floor while preserving mandatory regulatory/brand beats.
- Continuous Feedback Loop: Track production realities against pre-sale pitches to refine future campaign playbooks for long-term co-brand alignment.
- 10–15 years of agency, platform, or enterprise brand experience driving integrated creative strategy and physical/post-production.
- Regulated Consumer Service & Co-Brand Expertise: Specific, demonstrated experience managing creative for highly regulated industries (e.g., Telecom, Mobile Networks, Utilities, Subscription Services) and co-branded/joint-venture IP. Deep familiarity with regulatory claim substantiation, FTC disclosure standards, and multi-brand design systems.
- High-Pressure Adaptability: Comfort operating in fast-paced production environments where creative changes must be made without breaching enterprise compliance agreements.
- Mastery of Creator & Platform Dynamics: Deep understanding of YouTube audience retention, narrative hooks, and how to make service-based value propositions feel engaging and visual.
- Location: Based in or willing to relocate to Greenville, NC, with travel required for production shoots.
We are redefining what entertainment and storytelling look like at global scale. Every piece of content we publish reaches millions and influences culture in real time. This is your opportunity to lead the team that decides how those moments come to life across every screen.
- Competitive Salary
- Generous Medical (Blue Cross Blue Shield), Dental, Vision and company-paid Life Insurance
- Company contributions to employee Health Savings Accounts (HSA)
- 401k Plan with Safe Harbor company-matching
- Flexible vacation policy and paid company holidays
- Company-provided technology package
- Relocation assistance where applicable, including travel and company-provided housing for the first 90 days
Skills Required
- 10–15 years of agency, platform, or enterprise brand experience driving integrated creative strategy and physical/post-production.
- Demonstrated creative experience in highly regulated industries such as telecommunications, mobile networks, utilities, or subscription services.
- Demonstrated experience with co-branded or joint-venture intellectual property.
- Deep familiarity with regulatory claim substantiation and FTC disclosure standards.
- Experience with multi-brand design systems.
- Ability to operate in fast-paced production environments and make creative changes while preserving compliance agreements.
- Deep understanding of YouTube audience retention, narrative hooks, and engaging service-based value propositions.
- Based in or willing to relocate to Greenville, North Carolina.
- Willingness to travel for production shoots.
What We Do
The YouTube Streamy Awards' 2020 Creator of the Year Accomplishments - Raised $20,000,000 To Plant 20,000,000 Trees - Given millions to charity - Donated over 100 cars lol - Gave away a private island - Given away over 100 ps4s lol - Gave away 1 million dollars in one video - Counted to 100k - Read the Dictionary - Watched Dance Till You're Dead For 10 Hours - Read Bee Movie Script - Read Longest English Word - Watched Paint Dry - Ubering Across America - Watched It's Every Day Bro For 10 Hours - Ran a marathon in the world's largest shoes - Adopted every dog in a shelter You get the point haha
