The Role
Manage Google Ads search, display, and remarketing campaigns; create and optimize social media campaigns; oversee online reputation; execute technical and off-page SEO; and support brand awareness and lead-generation strategies using analytics and ROI-focused methods.
Summary Generated by Built In
Job Description
Qualifications
Additional Information
Job Description:
- Active involvement in search, display, and re-marketing campaigns on Google Adwords
- Social media campaign creation and optimization
- Online reputation management across all the digital channels
- Manage all the activities (On Page & OFF Page) for search engine optimization (SEO)
- Assist in formulation of strategies to build brand awareness and lead generation
Qualifications
Preferred Skills :
- Must have hands on experience in Google Adwords campaign management. (Keyword research expert preferred)
- At least 2 years of progressive experience into search engine optimization (Technical SEO)
- Practical experience of SEO off page activities
- Basic understanding of social media optimization and online reputation management
- Basic understanding of reporting structure in Google Analytics
- Analytical mindset and ROI driven strategy builder
- Team player with excellent interpersonal skills
Additional Information
All information will be kept confidential according to EEO guidelines.
Skills Required
- Hands-on experience managing Google Ads campaigns
- At least 2 years of progressive SEO experience, including technical SEO
- Practical experience with off-page SEO activities
- Basic understanding of social media optimization and online reputation management
- Basic understanding of Google Analytics reporting
- Analytical mindset and ability to build ROI-driven strategies
- Excellent interpersonal and teamwork skills
- Keyword research expertise
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The Company
What We Do
Anika International is an Indian pharmaceutical-industry partner supplying fine chemicals, intermediates, and active pharmaceutical ingredients (APIs) to bulk-drug and pharmaceutical companies. The company operates as an indenting and distribution house, representing global principals and supporting domestic-market distribution, technical services, imports and exports, sales, and marketing. It combines pharmaceutical market knowledge with geographic presence and a team serving domestic and international clients.
