About Broadcast Management Group (BMG)
BMG is a leading provider of media technology solutions and managed services for broadcast, live production, and media operations. We work with enterprises, broadcasters, and production companies to build and operate mission-critical systems. Our core competencies include systems design and integration, live production staffing and operations, and channel playout infrastructure. We're growing rapidly to support an aggressive revenue target in 2027.
Digital Content Producer
Reports To: Senior Marketing Manager
Location: Washington, D.C.
The Role
We're looking for a talented Digital Content Producer to create high-quality, SEO-optimized content that drives organic traffic and generates leads for BMG. You'll work closely with our Content & Social Media Strategist on editorial strategy and our Senior Designer on visual execution. This role is AI-native, you'll use AI to accelerate content production, from ideation through optimization, while focusing your expertise on storytelling, research, and quality control.
Your content will directly support our demand generation targets: 100K+ monthly blog traffic and 200+ leads attributed to content annually. You'll produce blog posts, case studies, webinar content, e-books, and white papers across all three priority segments (Systems Design/Integration, Staffing/Operations, Master Control/Channel Playout).
What You'll Do
Content Creation (60%): Write 8-12 long-form pieces monthly (blog posts, case studies, webinar scripts, e-books, white papers). Use AI for first-draft generation, research synthesis, and editing iterations. Ensure SEO optimization and brand voice consistency. Collaborate with Paige on topic selection and strategy.
Content Repurposing & Strategy (20%): Adapt content into multiple formats (blog → infographic → social post → email). Build content calendar aligned to demand gen campaigns. Support webinar content development and coordinate with Tim on visual assets.
AI-Leveraged Production (15%): Use Claude daily to draft outlines, generate first drafts, synthesize research, and optimize messaging. Build and refine prompts for consistent output. Document what works for team reuse.
Performance & Optimization (5%): Track blog traffic, lead attribution, engagement metrics. Report monthly on content performance. A/B test headlines and CTAs. Adjust strategy based on data.
What We're Looking For
Required:
- 3+ years of content writing/marketing experience
- Proven ability to write for multiple formats (blog, case study, whitepaper, email)
- SEO knowledge and experience with analytics tools
- Daily Claude/AI experience; ability to use AI to accelerate work
- Strong research and interviewing skills
- Portfolio of published content (blog posts, case studies, or articles)
Preferred:
- B2B SaaS, technology, media, or broadcast marketing experience
- Experience with content management systems (WordPress, HubSpot CMS)
- Familiarity with broadcast, video production, or live streaming
How We'll Measure Your Success
First 6 Months:
- 50+ blog posts and content pieces published (8-12/month)
- Blog traffic reaching 50K+ monthly visitors
- 80+ leads attributed to content
- Average blog engagement >2 minutes per page
- 3+ case studies completed with sales enablement
First 12 Months:
- 100K+ monthly blog traffic
- 200+ leads attributed to content annually
- 8+ published case studies
- Average piece: 2+ minute read time, 5%+ CTR
- Content ROI: $3+ revenue per $1 spent
Why Join BMG
- Use AI daily to scale your output 3x without burnout
- Build a portfolio of high-impact content that drives real business results
- Work with a lean, high-performing marketing team
- Direct feedback and collaboration with leadership
- Competitive salary, performance bonus, health insurance, 401(k), PTO
How to Apply
Submit your resume, a brief cover letter, and 2-3 writing samples (blog posts, case studies, or articles). Applications reviewed on a rolling basis.
Equal Opportunity Employer: BMG is committed to building a diverse and inclusive team. We welcome applications from all backgrounds and perspectives.
Skills Required
- 3+ years of content writing or marketing experience
- Ability to write for multiple formats, including blogs, case studies, white papers, and email
- SEO knowledge and experience with analytics tools
- Daily Claude or AI experience and ability to use AI to accelerate content production
- Strong research and interviewing skills
- Portfolio of published content, such as blog posts, case studies, or articles
- B2B SaaS, technology, media, or broadcast marketing experience
- Experience with content management systems, including WordPress or HubSpot CMS
- Familiarity with broadcast, video production, or live streaming
What We Do
Broadcast Management Group is a full-service media production company with experience in all phases of content creation. We are industry leaders in REMI Production, live production, broadcast consulting, system integration, production staffing, event management and creative services. From consulting on technical facilities and developing original show formats, to the technical execution of large-scale live productions and events, our passion and dedication to clients is unmatched. BMG Operates a Las Vegas and Chicago REMI Production Facility, BMG designed and built the first complete REMI Broadcast Center and Custom built REMI Mobile Units. The Broadcast Management Group team has traveled the globe, producing impactful live video content, providing consulting services, and developing original show formats. We’ve produced live programming at major events like the Emmys, the Oscars, and SXSW. We’ve launched OTT networks from the ground up and orchestrated the build-out of broadcast facilities – both domestically and abroad. Our team immerses itself in every aspect of video production and content creation – from planning and strategy through technical execution. Above all, we treat every job not as a one-time project, but as an opportunity to build a lasting relationship and create impactful content. With offices in New York, DC, Chicago, Los Angeles, and Las Vegas, we have the flexibility to quickly deploy our team and provide full-scale production, creative, consulting, and staffing services for any projects throughout the US or internationally. You make the call, we’ll do the rest. Our Services: +REMI Broadcast Center +REMI Mobile Units +Live Production +Broadcast Consulting +System Integration +Production Staffing +Event Management +Creative Services Check out our website for more info: http://www.broadcastmgmt.com/ Or give us a call - we'd love to hear from you: 866.494.1208
