Smadex is a performance advertising engine for mobile apps, enabling the world's leading marketers to grow across Mobile and Connected TV (CTV). Powered by cutting-edge data architecture and predictive analytics trained on real campaign outcomes, Smadex delivers profitable growth at scale. Headquartered in Barcelona, with teams across the Americas, EMEA, and APAC, Smadex is a business unit of Entravision (NYSE: EVC).
About the RoleWe are seeking an analytical, detail-driven Data Scientist (CTV Analytics) to join our New York team. In this individual contributor role, you will focus on optimizing how we buy, deliver, and measure performance across Connected TV (CTV) inventory.
You will dig into massive volumes of streaming and programmatic bidstream data, diagnosing performance bottlenecks, testing buying strategies, and providing actionable recommendations to maximize ROAS and campaign scale for our advertising partners.
Responsibilities- CTV Strategy Optimization: Analyze campaign delivery, bid shading, floor pricing, and fill rates across streaming platforms and SSPs to optimize buying strategies.
- Performance Deep-Dives: Run exploratory analyses and statistical deep-dives to diagnose fluctuations in campaign performance, inventory quality, and ad spend efficiency.
- Data-Driven Insights: Translate complex auction telemetry and viewing signals into clear, actionable recommendations for our commercial, programmatic operations, and product teams.
- Metric Definition & Reporting: Build reliable, repeatable analytical workflows and ad-hoc statistical summaries to evaluate cross-device reach and frequency.
- Cross-Functional Collaboration: Work closely with the US Data Lead and Machine Learning team to validate hypotheses and measure the commercial impact of optimization changes.
- Bachelor’s degree in a quantitative discipline (Statistics, Economics, Mathematics, Computer Science, Engineering, or related).
- 1–2 years of professional experience analyzing large datasets (internships or relevant analytical projects included).
- Strong SQL proficiency (complex joins, window functions, query optimization on massive databases).
- Practical experience working in Python or R for data wrangling, exploratory statistical analysis, and visualization.
- Solid understanding of foundational statistics (distributions, correlation vs. causation, hypothesis testing).
- Curious, proactive mindset with strong problem-solving skills and attention to data edge cases.
- Familiarity with Connected TV (CTV), digital advertising, or auction systems is a distinct advantage, but not strictly required.
- Must be legally authorized to work in the United States without current or future sponsorship needs.
- Be part of a leading, fast-growing, innovative company shaping the future of mobile advertising.
- Join a highly motivated and young team.
- Possibility of traveling to the Barcelona HQ for collaboration and team-building activities after your first year.
- Great compensation package tailored to the U.S. market.
- Medical, dental, and vision benefits plans.
- Exposure to leading global app publishers and media partners in the digital advertising industry.
- Learning and training opportunities to grow your career.
Skills Required
- Bachelor's degree in Statistics, Economics, Mathematics, Computer Science, Engineering, or a related quantitative discipline
- 1-2 years of professional experience analyzing large datasets, including internships or relevant analytical projects
- Strong SQL proficiency, including complex joins, window functions, and query optimization on massive databases
- Practical experience with Python or R for data wrangling, exploratory statistical analysis, and visualization
- Understanding of foundational statistics, including distributions, correlation versus causation, and hypothesis testing
- Curious, proactive mindset with strong problem-solving skills and attention to data edge cases
- Familiarity with Connected TV, digital advertising, or auction systems
- Legal authorization to work in the United States without current or future sponsorship needs
What We Do
Smadex is the transparent DSP engineered for growth. The number one solution for user acquisition, retargeting and branding campaigns. We address the challenges and concerns of marketers by providing a fully transparent platform built on strong technology, countless programmatic management features and powerful machine learning algorithms that focus on achieving real outcomes. Advertisers can access global consumers on the highest quality brand safe and viewable inventory at scale, and capture attention using strong and engaging ad formats to drive performance sales and brand metrics. Smadex partners with the leading third party platforms to provide the most innovative solutions and independent measurement. Our open platform can easily plug and play with any new external partners. Smadex is a technology company led by engineering and data science, working with agencies and direct clients across the globe. Smadex is a business unit of Entravision Communications (NYSE: EVC)
