CRM Analyst

Posted 9 Days Ago
Be an Early Applicant
Porto, A Cidade Invicta, Porto, PRT
Hybrid
Mid level
Artificial Intelligence • Big Data • Marketing Tech • Consulting
The Role
Steer CRM strategy and execution across assigned markets to grow membership, retention, and loyalty. Analyze KPIs, monitor market performance, translate business objectives into CRM goals and campaigns, and advise on CRM tools, analytical models, and outreach processes. Build relationships with Retail and Marketing stakeholders, lead CRM training and internal communications, and support global commerce engagement projects across markets.
Summary Generated by Built In

We are looking for a CRM Analyst with 2-3 years of experience to join our Digital Commerce team in our Digital Campus in Porto.

Who we are

We are Metyis, a forward-thinking, global company that develops and delivers solutions around Big Data, Digital Commerce, Marketing and Design and provides Advisory services. We have offices in 15 locations with a talent pool of 1000+ employees and more than 50 nationalities, dedicated to creating long-lasting impact and growth for our business partners and clients.

Together with HUGO BOSS, our esteemed business partner, we have embarked on a joint venture and created the HUGO BOSS Digital Campus, dedicated to increasing the data analytics, eCommerce and technology capabilities of the company and boosting digital sales. The HUGO BOSS Digital Campus employees will help create a state-of-the-art data architecture infrastructure, advanced business analytics, and the development and enhancement of HUGO BOSS’ eCommerce platform and services.

This collaborative environment will provide the capabilities required for HUGO BOSS to maximise data usage and support its growth trajectory towards becoming the leading premium tech-driven fashion platform worldwide.

What we offer

  • Develop your professional career by shaping personalized, customer-centric experiences across omnichannel touchpoints.

  • Accelerate digital transformation and business growth through omnichannel marketing expertise, advanced technology, and data-driven strategies.

  • Drive customer engagement, conversion, and lifetime value by designing, scaling, and optimizing personalized customer journeys.

What you will do

  • Be responsible for steering CRM strategy and execution in assigned markets to drive member base growth, retention, and loyalty.

  • Drive business success across multiple markets by combining strategic thinking, market expertise and CRM knowledge.

  • Acts as the main CRM contact for local markets, building strong relationships with Retail and Marketing.

  • Translates business objectives into CRM goals, KPIs, and reporting, enabling markets to manage their own performance.

  • Monitors market performance (daily/weekly/monthly), conducts KPI analyses, and leads regular review meetings.

  • Provides consulting on CRM tools, analytical models, campaigns, and outreach processes, ensuring correct implementation.

  • Owns CRM training and internal communication (training materials, CRM University, news formats), in alignment with global teams.

  • Leads market execution of Global Commerce Engagement projects (market collaboration, training concepts).

What you’ll bring

  • 2-3 years of experience in CRM, customer loyalty, or customer experience, ideally in retail or fashion/luxury.

  • Strong analytical skills (KPI analysis, interpreting data, deriving actions).

  • Solid understanding of CRM tools, customer databases, segmentation and outreach logic.

  • Ability to translate business goals into CRM strategies, campaigns and concrete action plans.

  • Excellent stakeholder management and communication skills; comfortable working with markets, Retail and Marketing.

  • Strong communication skills and strong presentation and training skills (designing and delivering trainings, creating materials).

  • Proficient in Excel Sheets and BI tools (e.g. BIS, dashboards); PowerPoint/Slides for presentations.

We are united by our differences

At Metyis, we are driven by curiosity and collaboration. We value diversity, equity, inclusion, and belonging (DEIB) in all its forms as it makes us stronger as an organisation and promotes creativity and innovation. We welcome all talents and are committed to creating a workplace where every employee can make a meaningful impact and grow.

Recruitment Disclaimer

Metyis only contacts candidates through verified and official channels: LinkedIn (official and verified recruiter profiles), emails ending in @metyis.com, and our Applicant Tracking System (Recruitee). We do not use WhatsApp, social media messaging platforms, or personal accounts for recruitment outreach. If you receive suspicious communication claiming to be from Metyis, please verify the sender and report it through our official website.

Skills Required

  • 2-3 years of experience in CRM, customer loyalty, or customer experience
  • Strong analytical skills, including KPI analysis, data interpretation, and deriving business actions
  • Solid understanding of CRM tools, customer databases, segmentation, and outreach logic
  • Ability to translate business goals into CRM strategies, campaigns, and action plans
  • Excellent stakeholder management and communication skills
  • Strong presentation and training skills, including designing and delivering training and creating materials
  • Proficiency in Excel Sheets and BI tools such as BIS and dashboards
  • Proficiency with PowerPoint or Slides for presentations
  • Experience in retail or fashion/luxury

Metyis Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Metyis and has not been reviewed or approved by Metyis.

  • Leave & Time Off Breadth — Paid time off is described as aligning with local competitive practices in European hubs, with the UK example citing around 25 days of annual leave. This points to a solid, region-appropriate leave structure.
  • Wellbeing & Lifestyle Benefits — Wellness activities like yoga and Pilates, plus workshops and a supportive environment, are highlighted alongside development offerings. These elements indicate attention to lifestyle and wellbeing beyond core pay.
  • Pay Growth & Progression — Compensation philosophy emphasizes rapid career progression and fast-tracked responsibilities, with indications of long-term growth potential. Some roles and regions are described as offering competitive base pay, reinforcing advancement pathways.

Metyis Insights

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The Company
HQ: Baar
776 Employees
Year Founded: 2013

What We Do

Metyis is a global firm that specializes in AI & Data, Digital Commerce, Marketing, and Design solutions, alongside advisory services. They focus on long-term partnerships to drive sustainable growth and performance for their clients through data-driven decision-making and integrated digital strategies, operating with a diverse, global talent pool across multiple international locations.

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