Creative Strategist, Experiential

Reposted One Month Ago
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Portland, OR, USA
In-Office
Senior level
Agency
The Role
Develop and execute culture-led brand campaigns across social, community, retail, influencer, and IRL activations. Translate trends and insights into creative strategies, lead cross-functional teams to build execution plans and assets, craft briefs and influencer concepts, script social content, maintain creative excellence and budgets/timelines, mentor colleagues, and travel occasionally for activations and events.
Summary Generated by Built In

We're looking for a Creative Strategist, Experiential with 4–6 years of experience to ideate and execute culture-led campaign experiences across integrated campaign channels, with an emphasis on social, community, and activations. This role sits at the intersection of brand marketing and creative storytelling, turning trends into action, generating breakthrough ideas, and engaging consumers and brand communities online and off. 

Responsibilities

Creative Strategy & Concept Development 

  • Lead the translation of brand strategies and campaigns into consumer-first creative strategies that create attention and affinity for brands.
  • Turn cultural trends, audience insights, and brand objectives into compelling creative campaigns and execution plans across retail, digital, social, influencer, and IRL activations
  • Lead cross-functional collaboration with producers, designers, and community managers to build execution plans and toolkits that bring ideas to life.
  • Own the development of visually strong, narrative-driven presentations, earning buy-in and excitement around creative solutions.

Creative Stewardship

  • Guide projects from idea to execution, upholding creative excellence at every stage.
  • Define creative asset needs (copy, video, design) and brief the design team for successful delivery.
  • Craft influencer concepts, write talent-facing briefs, and review content.
  • Ideate, script, and guide production of socially native content.
  • Support development of creative briefs, campaign concepts, presentations, and client materials.
  • Bring fresh ideas and cultural references to brainstorms.
  • Partner with the team to track progress and keep projects on time and on budget.
  • Travel occasionally for activations and events.

Agency & Culture Contribution

  • Champion curiosity, craft, and collaboration within the team, contributing to Archrival’s creative culture.
  • Mentor and inspire colleagues by sharing fresh thinking, creative perspectives, and storytelling craft.
  • Bring your passion for youth culture to the agency, helping shape innovative programs and agency initiatives.

What You Need To Succeed 

  • Strong understanding of marketing at retail with social and digital extensions.
  • 4–6 years of experience in creative strategy, integrated marketing, experiential, social, or a related agency/brand environment, with demonstrated experience taking projects from idea through execution.
  • Hands-on experience with experiential marketing, events, activations, or other consumer-facing project work-  you understand what it takes to turn a big idea into a real-world experience.
  • An affinity for creative ideation and love contributing unique ideas to brainstorms.
  • Curious, energetic self-starter with an appetite for fresh, new approaches and ideas.
  • Exceptional communicator who interacts with clients and colleagues in a positive and inspiring manner.
  • Obsessed with details and creative excellence; experience in copywriting or art direction a plus.  
  • Desire to be a part of and add to the culture of Archrival. 
  • Undying passion for youth and consumer culture

You At Archrival 

  • Desire to go against the grain and take on challenges that may have never been done before.
  • Team first, remain humble, and never leave another Archrivaler hanging.
  • Driven to excellence, committed to grinding out great work mixed with a playful point of view.
  • Contribute to a community of belonging, our collective differences to make Archrival f’n awesome. 

Human-Powered Marketing At Archrival 

Archrival powers Field + Influence movements for the best companies in the world. Archrival believes in the transformative power of putting the right people, in the right place, at the right moment. The people behind brands are what truly make them human, and thus creating an authentic connection between company and consumer. This is Human-Powered Marketing.  

Diverse Representation In Youth Culture 

Archrival stands to positively affect the diversity, equity, and inclusion of youth culture creatively. We are committed to fostering a place of belonging for underrepresented and marginalized communities. We are intentional of creating equal employment opportunities to all applicants and teammates in regard to race, ethnicity, national origin, gender, gender identity, sexual orientation, age, religion, physical and mental disability, marital status, parental status, veteran status, or any other basis protected by law.  

Skills Required

  • 4-6 years of experience in creative strategy or related role
  • Strong understanding of marketing at retail with social and digital extensions
  • Ability to turn cultural trends and audience insights into campaign concepts and execution plans
  • Experience leading cross-functional collaboration with producers, designers, and community managers
  • Experience developing creative briefs, campaign concepts, presentations, and client materials
  • Exceptional communication skills for client and team interactions
  • Obsessed with details and creative excellence; experience in copywriting or art direction
  • Curious, energetic self-starter with passion for youth and consumer culture
  • Willingness to travel occasionally for activations and events
Am I A Good Fit?
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The Company
HQ: Lincoln, NE
90 Employees
Year Founded: 1997

What We Do

Archrival is a youth culture agency that reinvents how brands win the hearts and minds of young adults.

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