The Role
Support Media & Partnerships with AI-accelerated cultural research, competitive briefs, campaign treatments and pitch decks. Turn data into cited, decision-ready slides, maintain trend reports for Greater China, design prompts and prototypes, and track project deliverables.
Summary Generated by Built In
Hypebeast is a leading global platform for contemporary culture and lifestyle, and a premier destination for editorially-driven news and commerce. Founded in 2005, it became a publicly listed media company in 2016, and today boasts a global readership across North America, Asia Pacific, Europe and more. The Group has expanded its publishing brands to a wider scope, encompassing Hypebeast and its multiple content distribution platforms, creative agency Hypemaker, and e-commerce and retail platform HBX.
We're looking for a Creative Intern who is equal parts culture native and AI native — someone who already lives in the world Hypebeast covers and has been building, prompting, and experimenting with AI tools long before it was on a job description.
You'll sit inside the Greater China Media & Partnerships team and work directly with the managers on the research that powers our biggest pitches: brand briefs, competitive and cultural landscape analyses, campaign treatments, and the pitch decks that win the work. Your edge is speed with taste — you'll use AI to move faster on research and first drafts, then apply real editorial judgment to make the output sharp, credible, and unmistakably Hypebeast.
You'll sit inside the Greater China Media & Partnerships team and work directly with the managers on the research that powers our biggest pitches: brand briefs, competitive and cultural landscape analyses, campaign treatments, and the pitch decks that win the work. Your edge is speed with taste — you'll use AI to move faster on research and first drafts, then apply real editorial judgment to make the output sharp, credible, and unmistakably Hypebeast.
Responsibilities:
- Partner with the Media & Partnerships team to research and build proposal, brand briefs, campaign treatments across the Hypebeast portfolio.
- Use AI tools (LLMs like ChatGPT / Claude, image and video generation like Gemini and Seedance, research assistants) to accelerate cultural research, competitive intelligence, market sizing, and first-draft copy and decks — then refine for accuracy, taste, and narrative.
- Build and maintain competitive briefs and trend reports across fashion, streetwear, sneakers, outdoor, golf, motorsport, art and the KOL / influencer economy — with a Greater China lens on Douyin, Xiaohongshu (RED), Weibo, WeChat and Bilibili.
- Support prompt design, prototyping and workflow for the team's internal AI research workflows and tools.
- Turn scattered sources and data into decision-ready slides and documents — structured, cited, and easy to act on.
- Keep projects moving: take notes, track deliverables, and share updates across creative and commercial teams.
Requirements:
- Currently enrolled in, or a recent graduate of, university (design, communications, marketing, media or related) with a strong art & design related portfolio.
- Deep, authentic fluency in contemporary culture: fashion, streetwear, sneakers and the adjacent verticals Hypebeast covers (art, design, music, sport, outdoor).
- Hands-on experience with AI tools — comfortable using LLMs for research and writing, ideally image / video generation, and familiar with prompt engineering basics.
- Strong written and visual communication; able to turn research into a clear, persuasive narrative.
- Proficient in Google Slides / Sheets and comfortable in at least one design tool (Figma, Adobe, or Canva).
- Highly proficient in English; working proficiency in Mandarin and/or Cantonese (reading and writing Chinese is a strong plus for Greater China work).
- Proactive, organized and detail-oriented — a team player who can also run independently.
- Familiarity with Chinese digital and social platforms and how the KOL economy works.
- Light technical ability — basic scripting, working with structured data / APIs, or building with no-code AI tools.
- Personal projects that show you build with AI: prototypes, generative art, a newsletter, side experiments.
- A genuine point of view on how AI is changing media, marketing and creative work.
If you think you’ve got what it takes, please provide your CV, portfolio and expected salary.
This position is based and located in Shenzhen. Candidate must be eligible to work in China.
Personal data collected is for recruitment purpose only.
Skills Required
- Currently enrolled in, or a recent graduate of, university (design, communications, marketing, media or related) with a strong art & design related portfolio.
- Deep, authentic fluency in contemporary culture: fashion, streetwear, sneakers and adjacent verticals (art, design, music, sport, outdoor).
- Hands-on experience with AI tools and comfortable using LLMs for research and writing.
- Experience with image and video generation tools (e.g., Gemini, Seedance).
- Familiarity with prompt engineering basics.
- Strong written and visual communication; able to turn research into a clear, persuasive narrative.
- Proficient in Google Slides and Google Sheets.
- Comfortable in at least one design tool (Figma, Adobe, or Canva).
- Highly proficient in English.
- Working proficiency in Mandarin and/or Cantonese.
- Reading and writing Chinese is a strong plus.
- Proactive, organized and detail-oriented; able to work independently and in a team.
- Familiarity with Chinese digital and social platforms (Douyin, Xiaohongshu, Weibo, WeChat, Bilibili) and KOL/influencer economy.
- Light technical ability: basic scripting, working with structured data/APIs, or building with no-code AI tools.
- Personal projects demonstrating AI work: prototypes, generative art, newsletter, side experiments.
- A genuine point of view on how AI is changing media, marketing and creative work.
- Based and located in Shenzhen; candidate must be eligible to work in China.
Am I A Good Fit?
Get Personalized Job Insights.
Our AI-powered fit analysis compares your resume with a job listing so you know if your skills & experience align.
Success! Refresh the page to see how your skills align with this role.
The Company
What We Do
Founded in 2005, Hypebeast Group is a leading global platform for contemporary culture and lifestyle, and a premier destination for editorially-driven news and commerce. Our business is comprised of three major divisions – Hypemedia, an umbrella of online editorial and social media platforms; Hypemaker, an in-house creative agency; and HBX, an e-commerce platform and experiential shopping destination.
Why Work With Us
HYPEBEAST is the #1 authority on youth culture across FASHION, MUSIC, ART, DESIGN & LIFESTYLE. We are growing & constantly improving as we invest more into our company and valued employees The best part about Hypebeast is the incredibly talent individuals & people you work with, the culture, and having the ability to create an impact.
Gallery
