Infinite Machine is looking for a Creative Director to help push its brand in ways we cannot imagine. You will shape the voice and visual language of Infinite Machine across all surfaces — graphics, campaigns, packaging, social media, retail, and everything in between.
This role is for someone who wants to do daring, exceptional work - someone who gets excited about defining a generational vehicle brand, about pushing the envelope of visual storytelling, and creating iconic marketing. It’s a role that will report directly to our founders.
We will take risks, and we will empower you to push, and then push further.
Responsibilities:
Move fluidly between big brand direction and tiny execution details.
Determine what stories we tell and shape how they look both for large campaigns and small social narratives. You will make commercials and long-form brand films that define how Infinite Machine enters culture.
Direct our in house DP and own the full visual tone of all video and photo.
Design graphics across every surface: product graphics, invitations, web, etc.
Design our retail presence: layout, material palette, lighting, sound, signage, and overall atmosphere.
Shape the look and feel of product launches, activations, and events.
Work directly with our industrial design team to align hardware aesthetics with brand identity.
Push our product photography style and maintain a consistent visual language across P1, Olto, and future vehicles.
Guide social creative so every post feels intentional, strategic, and distinct.
Collaborate with leadership to scale the brand globally with integrity.
Most importantly, set the bar for quality across all public-facing work.
A strong portfolio, excellent work ethic, incredible tase, and care for what we are doing.
Our mission at Infinite Machine is to build the best non-cars on earth. We design and manufacture premium electric vehicles that blend design with breakthrough hardware and software.
With P1 and Olto, we are reimagining how people move through cities and laying the foundation for a broader ecosystem of vehicles, software, and services. We are hiring world-class engineers, designers, and operators to build a generational company shaping the future of urban mobility.
Skills Required
- Strong portfolio demonstrating high-quality brand and visual work
- Excellent work ethic
- Incredible taste and strong design sensibility
- Passion and care for the company's mission and products
- Experience directing video and photography productions (directing DP)
- Ability to create large campaigns, commercials, and long-form brand films
- Ability to design graphics across product, web, invitations, and social
- Retail design experience (layout, material palettes, lighting, signage, atmosphere)
- Experience with product photography and maintaining consistent visual language
- Ability to collaborate with industrial design to align hardware aesthetics with brand
What We Do
Infinite Machine is a New York-based personal electric vehicle manufacturer dedicated to a post-car future. The company develops high-performance, sustainable urban mobility solutions, such as the P1 electric scooter and Olto e-bike. By blending automotive engineering with cutting-edge design, Infinite Machine creates sophisticated, high-design alternatives to traditional cars, specifically designed to improve how people navigate and explore dense city environments.
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