Content Marketing Manager

Posted 12 Days Ago
Be an Early Applicant
Hudson, MA
In-Office
2-4 Annually
Mid level
eCommerce • Kids + Family • Wearables
We help babies sleep and families thrive with gently weighted sleepwear for ages 0-24 months
The Role
Manage and deliver content marketing campaigns across various platforms, track metrics, and collaborate with teams to meet objectives.
Summary Generated by Built In
Company Description

Nested Bean Inc. is a fast-growing e-commerce startup in the baby products industry. Our innovative lightly weighted infant sleepwear has won Best in Business award and Juvenile Product manufacturer’s award. 

Nested Bean’s digital marketing efforts have won accolades and mentions from Google. In 2020, we aim to take our content marketing efforts to the next level with a video first approach. We seek a creative, detailed and result oriented digital marketeer to manage the day to day content delivery across multiple channels.

Job Description

Your superpower is planning the delivery of creative assets that meet target KPIs of campaigns on platforms such as Facebook, IG, Email, YouTube, Web and Print. 

Experience and Track-record:

  • Experience writing and developing content for YouTube, Social Media, Blog and Website channels

  • Experience using relevant platform best practices to deliver high engagement metrics

  • Right balance between creative and metric driven content creation

    Responsibilities  

  • Breakdown content plans into assets to be delivered across channels and track every detail towards their delivery

  • Clearly communicate to the team project objectives, individual responsibilities, time and quality expectations

  • Foster an environment of collaboration and healthy open communication

  • Manage on time and on budget delivery of initiatives and escalate as appropriate

  • Closely collaborate with product, supply chain and sales teams

  • Track project and marketing metrics and report to management

  • Writing content for blogs, ads, video scripts, short and long form content 

Qualifications

  • BA/BS/BFA degree in communication or journalism or relevant field 

  • 3.5+ GPA

  • 2-4 years of content marketing and project management experience

  • Certification in digital, inbound or social marketing a plus 

  • Certification in UX/UI a huge plus

  • Excellent interpersonal, written/verbal communication, and critical thinking skills

  • Exceptionally focused and results oriented

  • Attention to detail, ability to multi-task and work with minimal guidance

  • Takes ownership and follows through

  • Excellent written, verbal and presentation skills

  •  High energy, charismatic, innovative and creative

  • An active LinkedIn profile, blog or vlog

  • Passion for keeping up with current and emergent marketplace and industry trends

Additional Information

 Cover letter describing your passion for a career in content creation and this position

- Writing samples showcasing proficiency in relevant samples. Given as a link or uploaded an attachments. 

*Applications without prerequisites will not be accepted


Top Skills

Blog
Social Media
Website
Youtube
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The Company
HQ: Hudson, MA
5 Employees
Year Founded: 2011

What We Do

Committed to improving the lives of families everywhere, Nested Bean offers the only infant sleepwear scientifically designed to mimic the soothing power of a parent’s embrace, so babies experience longer, more restorative sleep—and parents do, too.

Founder's Bio

Manasi Gangan founded Nested Bean to help parents put their infant sleep challenges lovingly to rest. Seeking a solution to the sleep deprivation she experienced as a new mom, Manasi was inspired by scientific research that suggests the soothing effects of a parent’s touch can be temporarily simulated with Deep Touch Pressure. She designed a revolutionary infant sleepwear line lightly weighted to mimic that gentle touch—and help extend the wide array of health benefits associated with it. Encouraged by overwhelming customer response, Manasi is committed to leveraging her company’s platform to promote infant sleep wellness with new parents, everywhere.

Awards & Mentions

Nested Bean products are recipients of the Juvenile Product Manufacturer's Innovation Award, Best in Business Awards.
Our marketing efforts have recently received accolades from Google, Chief Marketeer and Forbes.

Culture

Our culture is young and vibrant where everyone's voice is heard and employees are empowered.

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