Community Marketing Associate

Posted 2 Days Ago
Be an Early Applicant
33615, Tampa, FL, USA
In-Office
Entry level
Healthtech
The Role
Builds relationships with local communities, senior-focused businesses, healthcare partners, and influencers to generate membership leads. Plans and executes community events, health fairs, and educational programs; presents the organization’s healthcare value proposition; supports direct-to-senior sales; maintains lead tracking records; and conducts post-enrollment calls to improve patient retention. The role involves field outreach, community partnerships, event coordination, and local travel between care centers.
Summary Generated by Built In

At Claremedica, exceptional is the standard.

Driven by our purpose to enhance the lives of the seniors in the communities where we have the privilege to work, live, and play, the Claremedica team is comprised of the brightest and best in their fields of expertise. From clinical excellence to unparalleled administrative support and beyond, we’re working together to help seniors live happier, healthier, fuller lives.

 

That kind of teamwork and passion for excelling can only exist in a workplace that fosters employees’ growth and wellness and where their full potential and value are realized. At Claremedica, we’re excited about great people like you. We’re even more excited to support you with the resources, training, benefits, competitive compensation, and more to help you thrive and succeed in our communities.

Opportunity awaits – welcome to Claremedica.

 

ESSENTIAL FUNCTIONS

The Community Marketing Associate (CMA) is responsible for creating and nurturing meaningful relationships with key local communities as well as senior-focused businesses to grow membership year-round. He/she will focus on bringing new prospective patients (Leads) to tour and join our centers.   He/She will achieve this by designing and orchestrating events and developing fun, fresh and cost-effective techniques to spark senior interest and participation.  In turn creating a positive word of mouth in the surrounding communities which will  fuel membership growth.

 

 

DUTIES AND RESPONSIBILITIES

  • The CMA will be assigned to CareMax center location(s) and through working with specific center(s) will lead growth and retention goals
  • Drives new member growth by appropriately educating potential patients on CareMax value proposition and healthcare model
  • Cultivate strong relationships with community partners and influencers, social workers, case managers, senior housing facilities, senior centers, etc., to establish CareMax as their top provider choice for seniors when referring patients to a primary care physician
  • Work alongside partners to coordinate and execute local events (e.g., information tables, health fairs, provider lectures, etc.) to reach the turning 65 population and older
  • Nurture, build and develop direct-to-seniors sales and community partnerships to generate new growth opportunity
  • Establish strong relationships with Event Coordinators from our contracted health plans partners (HMOs) and create event opportunities in working alongside them to brand and build partnership recognition
  • Create and maintain monthly activity/event calendar to provide highest return on investment (ROI) for assigned location
  • Engage with new patients through and beyond their first appointment. Maintain relationships with enrolled patients by conducting 10-, 30-, 60- and 90-day calls to positively impact retention
  • Maintain up-to-date lead information in designated tracking tool; Utilize tracker tool to document interactions with potential clients and ensures effective management of leads.
Qualifications

QUALIFICATIONS/REQUIREMENTS

  • Goal driven with some sales experience.
  • Ability to maintain a positive working relationships with internal partners such as patients, vendors, medical staff, etc.; Ability to build trust with internal and external partners
  • Healthcare Sales experience in Managed Care is a plus
  • Knowledge of Medicare rules and regulations is a plus
  • Basic skill level in with MS/Office (Word, Excel, PowerPoint & Outlook) required
  • Must have strong oral and written communication skills; Ability to deliver a presentation in front of large audiences
  • Exhibits high standards of ethics and integrity
  • Bilingual is a plus
  • High School Diploma; bachelor's degree a plus

 

WORKING CONDITIONS

Field work in the community, tables tops, door to door solicitation, some office time required.

 

PHYSICAL DEMANDS

The physical demands described here are representative of those an individual must meet to successfully perform the essential functions of this job.   

 

FREQUENCY FACTOR TABLE

FUNCTION

FREQUENCY

Walking and standing

More than 75%

Sitting  

Less than 25%

Physical Hand and Finger Dexterity (office equip. typewriter, computer)

More than 75%

Close vision the ability to adjust Focus (typewriter and/or computer)

More than 25%

Talking and Hearing

100%

Lifting less than 10 pounds

Frequently

Lifting 10-30 pounds

Frequently

 

 

WORK ENVIRONMENT

Described below are typical work environment characteristics encountered while performing the essential functions of the position:

 

  • Moderate to High noise level.
  • Clean, well-lit, comfortable climate.
  • Fast-Paced environment.

 

Reasonable accommodations may be made to allow individuals with disabilities to perform the essential functions of the position

 

 

 

 

 

TRAVEL

Local travel between care centers may be required for coverage.

 

SAFETY HAZARD OF THE JOB

Minimal Hazards

 

 

This job description does not list all the duties and responsibilities of the job.  You may be asked by supervisors or managers to perform other instructions, duties, and responsibilities, as appropriate. You will be evaluated in part based upon your performance of the duties and responsibilities identified in this job description.

 

Management has the right to revise this job description at any time. The job description is not a contract for employment, and either you or the employer may terminate employment at any time, with or without cause.

Skills Required

  • Some sales experience
  • Ability to build positive working relationships and trust with patients, vendors, medical staff, and other partners
  • Strong oral and written communication skills
  • Ability to deliver presentations to large audiences
  • High standards of ethics and integrity
  • Basic proficiency with Microsoft Word, Excel, PowerPoint, and Outlook
  • High school diploma
  • Healthcare sales experience in managed care
  • Knowledge of Medicare rules and regulations
  • Bilingual communication ability
  • Bachelor’s degree
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The Company
690 Employees
Year Founded: 2017

What We Do

ClareMedica Health Partners is a Florida-based value-based primary care organization focused on improving the health and well-being of seniors. It provides and coordinates comprehensive healthcare services for Medicare Advantage, Medicaid, traditional Medicare, and other patients through employed and affiliated physicians. Its patient-centered model emphasizes personalized care, chronic disease management, better outcomes, and coordinated services delivered through community-based centers and virtual care options.

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