The Role
Support community engagement for #ABtalks across social platforms by responding to comments and DMs, monitoring sentiment, scheduling posts, creating covers and thumbnails, identifying fan accounts, and escalating sensitive issues. The intern will collaborate with the Social Media Manager, support fan engagement initiatives, and contribute to community-driven content ideas while learning social media strategy and audience psychology.
Summary Generated by Built In
About Us
Bukhash Brothers is a Dubai-based creative production company built on the belief that authentic storytelling has the power to move people. Founded by Anas Bukhash, we create content that connects — across cultures, languages, and generations. Our flagship production, #ABtalks, is one of the most-watched interview shows in the Arab world and a globally recognized platform for honest, unfiltered conversation. From world-class athletes and CEOs to artists, activists, and cultural icons, each episode goes beyond the surface — diving into the human stories, vulnerabilities, and defining moments that shape extraordinary people.
With tens of millions of views across YouTube, Instagram, and TikTok, and a loyal audience that spans the globe, #ABtalks has grown from a passion project into a cultural force. Every episode we produce is crafted with intention — from the questions asked to the way the story is told in edit.
Joining the Bukhash Brothers team means becoming part of a small, driven, and deeply creative group that cares as much about how a story is told as what the story is. We move fast, hold high standards, and believe that the best content comes from people who are genuinely passionate about their craft.
This is a 3-month unpaid, fully onsite internship based in Dubai. If you're looking for an opportunity where your work will actually be seen — and felt — this is it.
The Opportunity
Are you a people-person with a genuine passion for online communities, storytelling, and human connection? This internship is your chance to become the voice and ears of one of the Arab world's most-watched digital shows — learning firsthand how authentic community management works at scale. As a Community Management Intern at Bukhash Brothers, you'll work closely with the Social Media Manager to support day-to-day engagement across #ABtalks' platforms. From responding to comments and DMs, to helping post content and nurturing fan accounts — you'll be involved in real, meaningful interactions that shape how our audience experiences the brand. This is a role built for someone who is empathetic, detail-oriented, and genuinely excited about building relationships online.
What You'll Be Learning & Doing
1. Community Management
- Support the day-to-day engagement across all #ABtalks social platforms — learning how to respond to comments and DMs with care, consistency, and the brand's voice
- Develop an understanding of how to foster authentic conversations that reflect #ABtalks' tone and values
- Help monitor audience sentiment after episode releases, flagging emotional reactions, trending questions, and key community moments to the Social Media Manager
- Learn to identify patterns in community responses and surface meaningful insights to the team
2. Posting & Publishing
- Assist with posting and scheduling content across all pages under the #ABtalks umbrella — including Instagram, TikTok, YouTube, LinkedIn, Facebook, X, Snapchat, Spotify, and Twitch
- Learn how captions, visuals, hashtags, and formatting are tailored per platform and per page
- Support with creating covers and thumbnails for Reels, Shorts, and posts
- Help select music and sounds for short-form clips on Reels and TikTok
- Develop consistency in brand tone, visuals, and posting cadence under the guidance of the Social Media Manager
3. Fan Account & Community Love Strategy
- Learn how to identify and nurture key fan accounts across platforms — understanding who they are and how they engage with the brand
- Support the development and execution of a fan engagement plan, including proactively reaching out via DMs to make fan accounts feel seen, appreciated, and part of the #ABtalks inner circle
- Help build a system for sharing content, updates, and moments with fan accounts so they feel like insiders, not spectators
- Flag standout fan accounts and super fans to the Social Media Manager as potential brand advocates
4. Cross-Team Collaboration
- Work closely with the Social Media Manager, receiving guidance and direction while gradually building independence in execution
- Learn to flag urgent or sensitive community situations that require immediate attention
- Participate in brainstorming sessions for community-driven content ideas such as polls, Q&As, and audience shoutouts
Who We're Looking For
- A current student or recent graduate in Communications, Marketing, Media, or a related field
- Deeply empathetic, patient, and genuinely people-oriented
- Passionate about online communities and the way audiences connect with content
- Detail-oriented and able to manage high volumes of interactions without losing quality or warmth
- Trustworthy, ethical, and discreet — especially when handling sensitive audience interactions
- Adaptable and comfortable in a fast-paced, emotionally sensitive environment
- Fluent in English and Arabic — both written and spoken — is a must
Skills & Experience
- Working knowledge of Instagram, TikTok, YouTube, and Snapchat and how their communities behave
- Strong instincts for emotional tone, empathy, and thoughtful language
- Interest or exposure to community management, social media, or customer engagement
- Awareness of current social media trends and how audiences respond to content
- Basic understanding of social media analytics and sentiment tracking is a plus
- A fast-learning, detail-driven mindset — personal projects or university experience counts
What You'll Gain
- Hands-on experience supporting the community of one of the region's most-watched digital shows
- Direct mentorship, training, and regular feedback from the Social Media Manager
- Real exposure to community strategy, audience psychology, and brand voice in action
- A strong foundation to grow into a Community Manager or Social Media Executive role
- A formal recommendation letter upon successful completion of the internship
Why Intern With Us?
This is a rare opportunity to build your portfolio on content with real reach, learn directly from an experienced creative team, and understand what it takes to produce a globally recognized show. You'll leave with tangible skills, strong references, and edits you'll be proud to show.
Skills Required
- Currently enrolled student or recent graduate in Communications, Marketing, Media, or a related field
- Fluent written and spoken English
- Fluent written and spoken Arabic
- Working knowledge of Instagram, TikTok, YouTube, and Snapchat
- Strong empathy, patience, and people-oriented communication
- Ability to manage high volumes of interactions while maintaining quality and warmth
- Trustworthy, ethical, and discreet when handling sensitive interactions
- Adaptable and comfortable in a fast-paced, emotionally sensitive environment
- Interest or exposure to community management, social media, or customer engagement
- Awareness of current social media trends
- Basic understanding of social media analytics and sentiment tracking
Am I A Good Fit?
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The Company
What We Do
Bukhash Brothers is a Dubai-based digital growth and marketing agency founded by Anas and Harith Bukhash in 2014. It helps brands build meaningful relationships and scalable, long-term growth through branding, creative strategy, digital and social media marketing, influencer campaigns, paid advertising, content production, CGI, animation, and photo/video work. The agency serves major clients including Cartier, Nike, Netflix, Samsung, and L’Occitane.
