The Role
Drive business growth across Argentina and South American markets by acquiring customers, managing channel partners, identifying expansion opportunities, conducting market analysis, and executing strategic sales plans. Develop proposals, collaborate cross-functionally, negotiate pricing and contracts, generate leads, and close new business within the food processing and industrial sectors.
Summary Generated by Built In
Responsibilities:
- New Customers: Expand customer base into new customer segments or adjacent markets, including new channels to market.
- Customer/Channel Management: Develop and maintain relationships with key customers and channel partners. Develop programs to drive growth and accountability through the channel.
- Market Expansion: Identify and evaluate opportunities for market expansion, including new geographic regions and industry segments.
- Cross-functional Collaboration: Work closely with internal teams, including marketing, product development, and customer support to develop convincing value propositions, marketing collateral, advertising opportunities, etc.
- Market Analysis: Conduct thorough market research to identify new markets, trends, opportunities, and areas for growth within the food processing and industrial markets.
- Strategic Planning: Develop, execute, and oversee a strategic business development plan to achieve sales growth targets and expand Bettcher Industries' market share.
- Lead Generation & Conversion: Identify and pursue new business opportunities through brand recognition, lead generation and conversion, networking, and relationship building.
- Proposal Development: Collaborate with the product and technical teams to create compelling proposals that address client requirements and showcase Bettcher Industries' capabilities.
- Negotiation and Closing: Lead negotiations with clients, including pricing discussions and contract terms, to successfully close deals.
Qualifications:
- Bachelor's degree in Business, Marketing, or a related field. MBA is a plus.
- Proven track record of at least 5-7 years in business development, sales, or market expansion within South America, preferably in Argentina, Colombia, and Chile.
- Strong understanding of the food processing industry and industrial markets in South America.
- Excellent communication, presentation, and negotiation skills; bi-lingual capability necessary.
- Enthusiasm for the company and its growth potential.
- Ability to work independently and collaboratively in a dynamic, fast-paced environment.
- Results-driven with a focus on achieving and exceeding sales targets.
- Willingness to travel as needed.
Knowledge/Skills
- Track record of identifying market opportunities and putting plans in place to drive strategic business growth.
- Strong computer skills with Microsoft Office Suite (Excel, Word, PowerPoint, Outlook).
- Strong problem solving and analytical skills.
- Displays a high level of critical thinking.
Physical Requirements
The physical demands described herein are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Skills Required
- Bachelor’s degree in Business, Marketing, or a related field
- At least 5–7 years of experience in business development, sales, or market expansion
- Experience within South America, preferably Argentina, Colombia, and Chile
- Strong understanding of the food processing industry and industrial markets in South America
- Bilingual capability
- Excellent communication, presentation, and negotiation skills
- Ability to work independently and collaboratively in a dynamic environment
- Results-driven approach focused on achieving and exceeding sales targets
- Willingness to travel as needed
- Strong computer skills with Microsoft Office Suite, including Excel, Word, PowerPoint, and Outlook
- Strong problem-solving, analytical, and critical-thinking skills
- MBA
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The Company
What We Do
Bettcher Industries manufactures food-processing equipment, especially handheld cutting and trimming tools used in meat, poultry, and seafood plants. It also produces products for foodservice, industrial, and medical applications, including medical instrumentation through Exsurco Medical. Its solutions help protein processors improve yield and productivity, while its equipment and tools are distributed internationally through approved partners. The company also serves more than 20,000 domestic and international customers.
