Associate Director of Digital Strategy

Posted An Hour Ago
Be an Early Applicant
Hiring Remotely in United States
Remote
120K-140K Annually
Entry level
Marketing Tech
The Role
Lead integrated digital marketing strategy for nonprofit and mission-driven clients across paid media, email, social, SMS, web, content, SEO, and analytics. Own discovery, audits, audience research, roadmaps, KPIs, client relationships, campaign optimization, creative collaboration, delivery oversight, business development, and team mentorship. Help grow the agency’s digital marketing practice while balancing client outcomes, utilization, budgets, timelines, and quality.
Summary Generated by Built In
Who We Are

Teal Media is a full-service creative and design agency with a conscience. We believe purposeful design can transform organizations, inspire action, and enable progress. Our clients and nonprofit partners are committed to creating positive social change—and we pour every ounce of our passion and skill into helping them succeed.

We offer a variety of strategic, creative, and technical services, including brand strategy, web design and development, and creative support.

We’re a woman-founded and woman-led firm with a team that reflects a broad range of lived experiences, backgrounds, and perspectives. At Teal, we value our people above all else and choose to work with partners and clients who share those values.

Associate Director of Digital Strategy

Base salary $120,000–$140,000

Put your digital strategy skills to work for causes worth fighting for.

The organizations we work with are taking on some of the biggest issues of our time. They need people to pay attention, get involved, and give. We help make that happen.

Teal is a full-service creative agency partnering with nonprofits and mission-driven organizations to build brands, create websites, and turn digital engagement into action. We care deeply about the causes we serve. We ask hard questions, push the thinking, and sweat the details because our clients need work that delivers.

We’re looking for an Associate Director of Digital Strategy who brings that same conviction to their work. Someone who can earn a client’s trust, make a strong strategic call, and get into the platforms when a campaign needs attention. If you care about progressive causes and have the digital chops to help them move forward, we’d love to meet you.

Why this role matters

You’ll lead strategy for a portfolio of complex digital marketing engagements, helping clients connect their ambitions to clear priorities and measurable results. That means understanding their audiences, making smart choices about where to invest, and bringing paid media, email, social, SMS, web, content, SEO, and analytics together around shared goals.

You’ll report to our Senior Director of Digital Strategy and provide senior leadership on client accounts and projects. You’ll also mentor teammates and help grow Teal’s digital marketing practice through proposals, pitches, and stronger client partnerships.

What you’ll do
  • Lead the strategy and own the follow-through. Guide discovery, digital audits, audience research, and planning for complex engagements. Turn what you learn into practical roadmaps with clear goals, responsibilities, and measures of success.
  • Be the partner clients count on. Build relationships with senior stakeholders, lead workshops and tough conversations, and help teams make decisions. Bring a clear point of view, listen closely, and respectfully challenge assumptions when a better approach will serve the mission.
  • Connect the channels. Develop integrated strategies that grow audiences, deepen engagement, support advocacy, and raise money. Make recommendations that fit each client’s goals, budget, and capacity.
  • Make the numbers useful. Establish KPIs, benchmarks, and measurement plans. Translate data and audience insights into clear recommendations, explain the story behind performance, and ensure approved optimizations make it into the work.
  • Stay close to execution. Move comfortably between the big picture and the details. Review a campaign, troubleshoot a platform issue, or help execute when the work calls for it. We’re a small, agile team, and this role needs someone who is ready to jump in.
  • Make the creative stronger. Partner with creative leads on campaign concepts, messaging, and ongoing communications. Give useful feedback and make sure the work reflects the client’s brand, reaches the right people, and supports the strategy.
  • Keep delivery on track. Work with project managers, creatives, developers, and channel specialists to manage scopes, budgets, timelines, and quality. Spot risks early, recommend solutions, and keep clients and teammates informed before a problem becomes a surprise.
  • Help good partnerships grow. Identify opportunities to expand client relationships where additional services would advance their goals. Work with the Senior Director and business development team on proposals, scopes, pitches, and prospect conversations.
  • Raise the team’s game. Mentor colleagues, share what’s working across accounts, and improve the tools and frameworks behind our work. Support recruiting and onboarding as needed, and bring useful developments in digital marketing back to the team.
  • Balance great work with a healthy practice. Meet the role’s billable utilization expectations while making room for approved business development and practice-building priorities. Understand how your decisions affect client outcomes and agency performance.
What you bring
  • A track record of leading complex, integrated digital marketing engagements, ideally for nonprofits, advocacy organizations, foundations, or other organizations working toward positive change.
  • Broad knowledge of paid media, email, social, SMS, web, content strategy, SEO, and analytics, with deep hands-on expertise in at least one area. You can connect the disciplines and work confidently within the platforms you know best.
  • The confidence and judgment to advise senior clients, facilitate productive conversations, and build agreement among people with competing priorities.
  • Strong analytical instincts. You can connect performance data, audience behavior, and qualitative research to a recommendation people can act on.
  • Clear, persuasive writing and presentation skills. You can explain what you recommend, why it matters, and how you’ll know it worked.
  • Experience leading work across disciplines and helping colleagues grow, whether or not they report to you. You give clear direction, welcome feedback, and follow through.
  • Sound agency judgment around scope, budgets, utilization, and competing priorities. You know when to dig deeper, when to make the call, and when to raise a concern.
  • A real connection to the work. You’re energized by progressive, mission-driven clients and take their trust, resources, and results seriously.
What we offer

Work you can care about. Colleagues who care about the craft. And benefits that support a full life beyond your next deadline.

Base salary of $120,000–$140,000. Where you land depends on your experience and skills.

Medical, dental, vision, life, and disability coverage begin the first of the month after you join.

Health coverage that puts you first
  • $0 premiums for employee-only coverage on our high-deductible health plan, plus an employer contribution to your Health Savings Account. Your HSA is yours to keep and use for eligible health expenses now or later.
  • A generous contribution toward family coverage, plus a choice of medical plans, including $1,000-deductible and $0-deductible options. We contribute toward premiums on every plan.
  • Free counseling sessions, virtual therapy, and 24/7 virtual care.
Dental and vision covered
  • $0 premiums for employee-only coverage on our base dental and vision plans, with buy-up options that include orthodontia and larger allowances for glasses and contacts.
Additional support at no cost to you
  • Basic life and AD&D insurance, short-term disability, and long-term disability coverage, all 100% employer-paid.
Time to recharge
  • 10+ paid company holidays each year, starting on day one, plus a few bonus days off when we can.
  • Flexible Time Off after three months. We encourage new teammates to take three weeks of vacation in their first year.
Investing in your future
  • After three months, contribute 5% of your pay to your 401(k), and we’ll add 4%. The employer match is fully vested immediately.
Support for growing families
  • After three months, new parents receive up to 12 weeks of paid leave at full pay, up to $3,500 per week, to bond with their new addition.
Location

We are a fully remote team! So any US-based location works for us.

Let’s make something happen

Bring us your experience, your perspective, and your curiosity. We’d love to hear how you’ve helped an organization turn a digital strategy into results.

Teal Media is an equal opportunity employer. We welcome applicants of all backgrounds and do not discriminate based on race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, veteran status, or any other protected characteristic. If you need an accommodation during the hiring process, please let us know.

Equal Opportunity Statement

If your experience doesn’t exactly match the qualifications listed, but you believe you’d thrive in this role, we’d love to hear from you. Please apply and tell us why you’re the right person for the job.

We strongly encourage individuals from historically marginalized communities to apply—including Black and Indigenous people, people of color, immigrants, women, LGBTQIA+ individuals, people with disabilities, neurodiverse individuals, and those who have been system-impacted.

Teal Media is an equal opportunity employer that values a diverse workforce and inclusive culture. We welcome applications from all qualified individuals regardless of race, color, religion, gender, sexual orientation, age, national origin, marital status, disability, and veteran status. We are not offering US visa sponsorship at this time.

Skills Required

  • Experience leading complex, integrated digital marketing engagements
  • Broad knowledge of paid media, email, social, SMS, web, content strategy, SEO, and analytics
  • Deep hands-on expertise in at least one digital marketing area
  • Ability to advise senior clients and facilitate productive conversations
  • Strong analytical skills connecting performance data, audience behavior, and qualitative research
  • Clear, persuasive writing and presentation skills
  • Experience leading cross-disciplinary work and helping colleagues grow
  • Agency judgment around scope, budgets, utilization, and competing priorities
  • Experience working with nonprofits, advocacy organizations, foundations, or other mission-driven organizations
  • Connection to progressive, mission-driven clients and causes
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The Company
HQ: Detroit, MI
40 Employees
Year Founded: 2009

What We Do

Teal Media is a full-service creative agency with a conscience. We believe purposeful design can transform organizations, inspire action, and enable progress. Our client partners commit their lives to creating positive social change. We pour every ounce of our passion and skill into their success, because we, too, want the world to be a better place. We offer creative services in three core areas: Brand Strategy, Website Design & Development, and Creative Support.

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