Account Executive

Posted Yesterday
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Orlando, FL, USA
In-Office
Mid level
Digital Media
The Role
Develops multi-platform advertising sales solutions, prospects new advertisers, maintains client relationships, manages sales contracts and insertion orders, and monitors campaign fulfillment. Creates proposals and presentations using radio sales tools, coordinates production orders, follows up on missed spots, verifies account data, and works toward assigned revenue budgets. Requires strong negotiation, communication, organizational, presentation, and multitasking skills.
Summary Generated by Built In
 

Account Executive Position Summary

Spanish Broadcasting System seeks a motivated and dynamic individual with exceptional creative skills to develop multi-platform solutions sales presentation decks.

Account Executive Essential Duties and Responsibilities

  • Maintains relationships and favorable contacts on a regular basis with current and potential advertising accounts.
  • Prospects potential advertisers and develops sales strategies to acquire new business.
  • Services and maintains existing accounts.  
  • Familiar with standard sales concepts, practices, and procedures within the sales field. 
  • Relies on experience and judgment to plan their sales strategy to accomplish assigned budgets. 
  • Performs a variety of tasks, such as filing, copying and printing, scanning, using the fax, using computer terminal, typewriter, and other word processors, MS PowerPoint, MS Outlook, Integrated Radio System, Tapscan, Arbitron Maximazer, and e-mail. 
  • Responsible for completing and submitting fully executed Sales contracts on a timely basis to the Local Sales Manager, with all authorized signatures and corresponding approved insertion orders from advertisers.  Assures data within insertion order agrees to that of the sales contract, 
  • Provides a new and revised sales contract for revisions, changes, or cancellations.
  • Reviews contract confirmations and assures that the account has been created/input correctly as contracted, and that changes in client data or advertising schedule changes have been updated in the Wide Orbit system.  Mails contract confirmation to clients and keeps a copy as support for their records.
  • Provides copies of production orders on a timely basis to Copywriting/ Production and Continuity.
  • Assures that when necessary, any spots that need to be “made good” are followed up on accordingly and approved by the clients.
  • Reviews the “Contract Verification Report” listing all bumped spots and assures each advertiser is being followed up with, so that revenues are not lost.
  • Monitors the market stations to keep informed on what advertisers are active in the marketplace and targets those accounts as potential advertisers.  
  • Works under the general supervision of the Local Sales Manager.

 

Essential duties and responsibilities are those most important or most frequently performed duties.  Employees will be required to perform other job-related duties as required.

Supervisory Responsibilities

  • None

Account Executive Minimum Requirements

  • An Associate degree or its equivalent with 2-4 years of experience in Media Sales or in a related area with a high volume of sales. 
  • 1-3 years of media experience preferred
  • A wide degree of creativity and latitude is expected
  • Excellent organizational skills and discipline, as well as negotiating skills.
  • Ability to create advertising proposals and exercise excellent presentation skills.  
  • Ample knowledge of radio broadcast sales tools, such as Arbitron rating numbers, Maximiser, Wide Orbit, and Tapscan, including the use of formulas in sales proposals and presentations.
  • Proficiency in PowerPoint and Excel required
  • Creative and strategic thinker
  • Strong organizational skills, excellent command of verbal and written communication
  • Ability to prioritize and multitask under deadline pressures
  • Work well both independently and in a team environment
  • Bilingual Spanish/English preferred
  • Employment/education will be verified
  • Applicants must be currently authorized to work in the United States on a full-time basis

 

In addition to meeting the minimum qualifications listed above, an individual must be able to perform each of the established essential functions to perform this job successfully.

Physical Requirements

Work involves exerting up to 20 pounds of force occasionally or a negligible amount of force frequently to lift, carry, push, pull, or otherwise move objects. Sedentary work involves sitting most of the time, but may involve walking or standing for brief periods of time. Jobs may be defined as sedentary when walking and standing are required only occasionally and all other sedentary criteria are met.

 

SBS is an equal opportunity/affirmative action employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law.

Skills Required

  • Associate degree or equivalent education
  • 2-4 years of experience in media sales or a related high-volume sales area
  • 1-3 years of media experience
  • Creativity and ability to develop advertising proposals and presentations
  • Excellent organizational, communication, negotiation, and presentation skills
  • Knowledge of radio broadcast sales tools, including Arbitron rating numbers, Maximizer, Wide Orbit, and Tapscan
  • Proficiency in PowerPoint and Excel
  • Creative and strategic thinking
  • Ability to prioritize and multitask under deadline pressures
  • Ability to work independently and in a team environment
  • Bilingual Spanish and English
  • Authorization to work full-time in the United States
  • Employment and education verification
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The Company
HQ: Medley, Florida
366 Employees
Year Founded: 1983

What We Do

Spanish Broadcasting System, Inc (SBS) is the largest publicly traded Hispanic-controlled Media and Entertainment Company in the US. SBS is comprised of 4 business units: Radio, TV, Entertainment (events) and Digital. The radio division is the second largest Hispanic radio group in the US, and owns and operates 20 radio stations located in the largest and most important Hispanic markets - NYC, Los Angeles, Miami, San Francisco, Chicago and Puerto Rico. Aire Radio Network, made up of 100+ affiliated stations across all major and secondary markets. Mega TV is the company’s TV channel, which is available on both broadcast and cable/satellite distribution platforms nationally. The events division, SBS Entertainment is the leading Hispanic event company in the US and produces live concert tours and festival events across the country. The Digital division includes 13 local and national brand sites, select mobile apps, and La Musica.com, a music vertical focused on Hispanic consumers. The company was founded in 1983 and since then has played a leading role in Hispanic media and entertainment in the US.

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