Margaret Lee
CMO at TMetric
Expertise: Lead generation, marketing strategy, digital marketing, content marketing and growth marketing
Education: Donetsk National University

Margaret is a seasoned marketing leader with more than 20 years of industry experience, recognized for her strategic vision and ability to scale go-to-market functions. As CMO of Devart and TMetric, she leads AI rollout initiatives that transform marketing operations, streamline workflows and unlock new levels of team productivity. Her expertise spans B2B marketing, PR strategy and execution, marketing automation, team productivity and the alignment of marketing, sales and product.  

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marketers reviewing data and brainstorming around table
From an understanding of data analytics to UX design, marketing requires a variety of hard skills from various disciplines to succeed. Here are five essential non-marketing hard skills to develop.   
Writer typing emails on a laptop with a flurry of email icons
Effective email outreach campaigns can help your sales teams generate more leads and bring in more revenue. Here’s how to do it.