Alison Fragale, Ph.D., is the Mary Farley Ames Lee Distinguished Scholar of Organizational Behavior at the University of North Carolina Chapel Hill Kenan-Flagler Business School. As a research psychologist, award-winning professor, international keynote speaker and author, she is on a mission to help others — especially women — use behavioral science to work and live better. Her scholarship has been published in academic journals in her field and featured in media outlets such as The Wall Street Journal, The Washington Post, Financial Times, Boston Globe and Inc. She is the author of LIKEABLE BADASS: How Women Get the Success They Deserve(September 3, 2024; Doubleday).
Whether you realize it or not, you’re constantly judging other people, and they’re constantly judging you. Here are the main ways we categorize each other — especially women.