Alexander Lewis
Co-Founder at Lewis Commercial Writing

Co-founder of Lewis Commercial Writing, a SaaS copywriting and content design studio.

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10 Articles
3D renderings of a notebook, pencil, paperclips, scissors, and sticky notes. /marketing/4-headline-tips
After a mad dash to the bookstore and a whole rack of clunkers, here’s what I learned.
A post-it note that says "Keep it simple!" in front of a calculator and notebook.
Just because a piece of writing is technical doesn’t mean it has to be filled with incomprehensible jargon. Here are some easy ways to clarify your message.
A 99 cent price sticker covering a dollar price sticker.
Four ways savvy marketers use price to increase revenue and sales.
A person writes longhand in a journal
Crafting a strong message is a vital part of putting together a great website, but writing can be hard. With a few simple tricks, though, you can easily create great copy..
A magnet attracting metallic balls.
Three ways to show your prospects your solution in action.
Board game with a hand moving pawns.
Marketing isn’t limited to social media ads, SEO, and traditional media.
Speech bubbles with likes and comments coming out of a tablet.
Distribution tactics for those struggling to break through the noise on the usual channels.
Different website call to action buttons.
Here’s your shortcut to writing more persuasive copy.
A typewriter with a blank page.
These five tactics will help simplify and clarify your technical copy.
Hanging lightbulbs with various degrees of tangled wires.
Use these tactics to level up your messaging and drive on-page conversions.