VP, Events & Experiences

Circle is a financial technology company at the epicenter of the emerging internet of money, where value can finally travel like other digital data - globally, nearly instantly and less expensively than legacy settlement systems. This ground-breaking new internet layer opens up previously unimaginable possibilities for payments, commerce and markets that can help raise global economic prosperity and enhance inclusion. Our infrastructure - including USDC, a blockchain-based dollar - helps businesses, institutions and developers harness these breakthroughs and capitalize on this major turning point in the evolution of money and technology.
What you'll be part of:
Circle is committed to visibility and stability in everything we do. As we grow as an organization, we're expanding into some of the world's strongest jurisdictions. Speed and efficiency are motivators for our success and our employees live by our company values : High Integrity, Future Forward, Multistakeholder, Mindful, and Driven by Excellence. We have built a flexible and diverse work environment where new ideas are encouraged and everyone is a stakeholder.
What you'll be responsible for:
As the executive leader of Circle's Events & Experiences function, you will drive the strategic vision and executional excellence of all in-person and hybrid engagements that elevate Circle's market presence. You will oversee the development of unforgettable brand experiences-from Circle's proprietary events to major industry activations and regional programs-that create meaningful and measurable impact.
You will bring a refined understanding of high-profile audiences, with experience designing and managing experiences that meet the expectations of global executives, policymakers, and notable public figures. You will also shape how Circle shows up for technical communities, creating bespoke developer events and meetups that inspire innovation and engagement.
Reporting to the SVP of Marketing, you will collaborate cross-functionally to ensure Events & Experiences are tightly aligned with our global brand strategy, business priorities, and product positioning.
What you'll work on:

• Build and lead a world-class Events & Experiences team, structured to scale across regions, audiences, and formats.
• Design and deliver Circle's flagship events, creating distinctive and immersive brand moments for audiences ranging from C-suite executives to influencers, celebrity speakers, and media personalities.
• Develop and execute a cohesive field marketing strategy for participation in global industry and partner conferences, raising Circle's executive visibility and impact.
• Lead new formats and experiences tailored to developer audiences, including technical summits, hackathons, and community meetups.
• Establish and evolve Circle's experiential marketing framework, integrating storytelling, interaction design, and cross-medium creativity.
• Collaborate with Brand, Comms, Product Marketing, and Growth to ensure events support go-to-market objectives and reflect our narrative.
• Integrate innovative technologies (e.g., AI, VR, immersive formats) to redefine how Circle shows up in the world-online and offline.
• Develop performance measurement frameworks to track ROI, audience engagement, and long-term brand impact.
• Foster a culture of operational rigor, creative bravery, and high-caliber production across all stages of planning and delivery.

What you'll bring to Circle:
Core Requirements

• 15+ years of experience in event marketing, corporate engagements, field marketing, experiential marketing, or related disciplines.
• 10+ years of senior leadership experience building and scaling high-performing events teams.
• Proven ability to shape event content strategy-leveraging audience personas, market trends, and content frameworks to define themes, curate agendas, and identify high-impact speakers.
• Experience leading experiential programs in fintech, crypto, financial services, or innovation-focused industries.
• Demonstrated success delivering executive-level, invitation-only, and celebrity-attended events.
• Experience developing experiences for multiple audience types-including developers, policymakers, payments and banking professionals, and capital markets & global business leaders.
• Deep understanding of event strategy, production, design, and cross-channel amplification.
• Proven ability to partner cross-functionally with Comms, Brand, Marketing Ops, and BD to align on goals and drive impact.

Preferred Requirements

• Track record of delivering measurable ROI and strategic outcomes through event-led engagements.
• Familiarity with immersive and multi-sensory event formats, including mixed-reality and generative tech experiences.
• Executive presence and discretion, with the ability to navigate high-profile personalities and sensitive stakeholder dynamics.
• Experience with strategies for a global audience, launching programs in APAC, LATAM, and EMEA that speak to regional behaviors and insights.

Additional Information:

• This position is eligible for day-one PERM sponsorship for qualified candidates

Circle is on a mission to create an inclusive financial future, with transparency at our core. We consider a wide variety of elements when crafting our compensation ranges and total compensation packages.
Starting pay is determined by various factors, including but not limited to: relevant experience, skill set, qualifications, and other business and organizational needs. Please note that compensation ranges may differ for candidates in other locations.
Base Pay Range:
$252,500 - $290,000
We are an equal opportunity employer and value diversity at Circle. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. Additionally, Circle participates in the E-Verify Program in certain locations, as required by law.
Should you require accommodations or assistance in our interview process because of a disability, please reach out to [email protected] for support. We respect your privacy and will connect with you separately from our interview process to accommodate your needs.
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