Optimal (formerly Effective Spend)
We're Hiring!
Offices at Optimal (formerly Effective Spend)
Optimal (formerly Effective Spend) is headquartered in Austin, TX.
Hybrid Workplace
Employees engage in a combination of remote and on-site work.
Typical time on-site:
Flexible
U.S. Office Locations
Austin, TX
Our office is walkable to some of the best spots that East Austin has to offer, including Sour Duck Cafe, Bennu coffee shop, Juiceland and The Wheel bar. The office is also a short distance from the popular Mueller development and the some of Austin's favorite local eateries along Manor Rd.
Recently posted jobs
Paid Media Strategist responsible for developing digital marketing strategies, creating and managing advertising campaigns, optimizing campaigns, building client relationships, and analyzing performance data. Must have 2+ years of experience in paid search and social media advertising.
The Paid Media Specialist at Optimal is responsible for executing paid media campaigns, analyzing data, and optimizing client campaigns for success. Key qualities include being analytical, creative, growth-minded, and detail-oriented. The role involves campaign creation, account set-up, ad copywriting, competitive analysis, keyword research, and data analysis.
Experienced Digital PR Manager responsible for developing and executing creative pitch campaigns to secure press coverage and authority referral links. Collaborates with SEO team to create high-quality content, monitors journalist queries, analyzes web analytics, and manages client communications. Opportunity to lead junior PR specialists and strategists.