On the heels of new customer wins including the San Jose Sharks and Turtle Wax, Wayin appoints Elaine Feeney Wood as President and Chief Executive Officer. Ms. Wood succeeds former CEO, Tom Jessiman.
Wayin, the start-up that brought brands a way to visualize social engagement via their innovative Wayin Hub dashboard, is transforming the way companies engage with their fans and followers. Wayin Hub is the Twitter microsite assembly platform used by companies to visualize Twitter media and maximize social interaction for their brands and events. As the social engagement industry heats up, Wayin is at the forefront with Hub, a dynamic platform with a flexible administrative dashboard that allows companies to best leverage social media channels and content.