Does your company want to drive more traffic to its website and convert a higher number of those visitors to buyers? Do you have an upcoming major product release or corporate initiative that could benefit from an avalanche of inbound clicks and media coverage?
If you answered yes to either question, Manzer Communications has two special, limited-time offers for you.
1. Six-month blogging program
Nothing compares to an active blog when it comes to driving website traffic and conversions. And by active, we mean publishing at least 11 posts per month consistently. If Hubspot’s extensive research is any indicator, B2B companies that publish 11 monthly posts get nearly 3x the website traffic as compared to ones that publish only occasional posts. Post 16 times per month and you may very well see 4.5x more lead conversions compared to those who post only weekly.
At Manzer Communications, we’re experts at all three phases of publishing a successful blog: ideation, writing and promotion. As part of our special blogging program, we’ll establish or strengthen your corporate blog for a full six-months, but you’ll only pay for the first five months.
2. Six-month PR campaign
When executed correctly, PR to support the launch of a new product or corporate initiative can generate significant business benefits for your company. These benefits can include:
Build credibility: Third-party product reviews or articles mentioning your corporate initiative instantly establish credibility among potential buyers. They also position you as a credible source, increasing the likelihood that a reporter will reach out to you for comment on a related topic.
Raise awareness: Top-tier media coverage – horizontal or vertical – builds mindshare of your product among thousands of potential buyers who may not otherwise hear about your brand and products. You can also share and promote media placements via social media and on your website to reach an even larger audience.
Generate leads: Positive product reviews and mentions in influential publications, blogs and forums can translate directly into leads. With advanced analytics, companies can verify how much website traffic and conversions resulted from their PR campaign.
As an agency whose core competency is driving revenue growth with PR and digital marketing, Manzer Communications can develop a communications program that delivers these benefits and more. As part of our special PR program, we’ll develop and execute a six-month PR campaign to support the launch of a new product or corporate initiative, but you’ll only pay for five months of service.
For more details about either of these special programs, contact Manzer Communications in Austin. This limited offer is also valid in the Denver and Boulder, Colorado markets and is valid until February 15, 2017.