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After owning a choice piece of cyberspace for the past two decades, Michael Baer sold Internet.org to a domain-name broker earlier this year to help fund his online startup. Last week, he was surprised to find out that the new owner of the Web address is a group that includes Mark Zuckerberg.
"When Mark was, like, 9, I first registered that domain," Bauer said in an interview. "He was still in elementary school, I'm pretty sure."
The Facebook CEO, 29, is now grown-up and tackling a big challenge with Internet.org, which is an organization comprised of tech industry giants including Samsung Electronics, Nokia and Qualcomm. The mission? To connect the 5 billion or so people in the world who still don't have online access. It's not the only effort to expand the Web's reach -- Google wants to use balloons equipped with Wi-Fi -- but what's notable is the group's prominent, well-resourced participants.