UriLevine is a passionate entrepreneur and disruptor, a two-time unicorn builder (Duocorn). He is co-founder of Waze, the world's largest community-based driving traffic and navigation app, which was acquired by Google for $1.1 billion in 2013. He is also a former investor and first board member in Moovit, called the “Waze of public transportation,” which was acquired by Intel for $1 Billion in 2020. Levine has built more than a dozen startups and has seen everything ranging from failure to midlevel success to immense success. He is the author of Fall in Love with the Problem, Not the Solution.
In this excerpt from his new book, Waze co-founder Uri Levine explains why startup founders need to release their product as soon as they can, even if the timing makes them nervous.