Tiffani Bova is the growth and innovation evangelist at Salesforce with more than two decades of experience leading revenue and growth for businesses ranging from startups to the Fortune 500. She has previously worked as a research fellow at Gartner, where she helped firms like Microsoft, Cisco, Salesforce and Amazon-AWS, among others, expand their market share and grow their revenues. Bova is the author of the Wall Street Journal bestselling book Growth IQ and her latest book, The Experience Mindset: Changing the Way You Think About Growth. Bova has been named one of the Top 50 business thinkers in the world by Thinkers50 twice. She holds a bachelor’s in public programs from Arizona State University.