Sam Lanfear
SVP of Revenue at Tomo
Expertise: Sales, revenue, leadership, business strategy and change management
Education: Indiana University, Bloomington

Sam Lanfear is the SVP of revenue at Tomo Mortgage. He has led teams reaching 200 in size at major companies, including America’s largest mortgage provider, Rocket Mortgage, where he served as VP of sales and many other roles leading up to it in his nine-year tenure. In between Rocket and Tomo Mortgage, he worked for a Series D PropTech company based in San Francisco called HomeLight, acting as their VP and head of sales. Driven by strategy and analytics, Sam finds ways to improve performance. He holds a bachelor’s degree from Indiana University, Bloomington and has taken on curriculum for executive leaders at places like Wharton

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New sales leader greeting his team
The first 90 days are critical as a new sales leader. Follow these steps to build trust, integrate with the team and generate revenue.