Pannathorn Lorattawut, CFA, is chief executive officer of VUCA Digital, the company behind the CROWN Token Project and ADOT marketplace, which brings digital assets like NFTs and tokens to the entertainment industry. Pan joined T&B Media Global in 2019 as chief business development officer and now oversees VUCA Digital’s digitalized assets and consulting business and T&B’s investments, fintech, digital assets, strategy and business development. Prior to VUCA Digital, she was senior vice president at Meketa Investment Group, a full-service investment consulting and advisory firm with $1.4 trillion+ in assets under advisement in the United States. She has over 20 years of experience in the financial services industry.