Mike Hyzy and Jerry Fix
Senior principal consultant; principal consultant at Daugherty Business Solutions
Expertise: Product management, innovation management, product leadership, product lifecycle management
Education: Roosevelet University; University of Illinois; Michigan Tech University; Saint Louis University

Mike Hyzy is a product strategist, author of Gamification for Product Excellence and a senior principal consultant. He uses strategies including game mechanics, generative AI and machine learning, consistently introducing solutions in user engagement and market impact. Hyzy’s expertise extends to product management, supported by certifications like new product development professional and certified scrum product owner, and he contributes to speaking engagements and major conferences.

Jerry Fix is a product person at heart. A part-time musician, a father and a dog lover, he’s spent the past 25+ years at large and small CPG, consumer and industrial electronics and consulting companies. At those companies, he’s launched new products, forged technology partnerships and helped them up-skill their product organizations 

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A smiling woman sitting at a desk with a laptop and large computer monitor in front of her.
Making work more fun for employees can pay serious dividends.
A hand reaching up to a miniature solar system.
Thinking of climbing the rungs of the product ladder to management or switching gears to consulting? Here’s what to consider.