Kathy Kantorski

Editor, Brand Studio at Built In

Kathy Kantorski is an editor with the Brand Studio team at Built In, specializing in employer branding content. She has more than 20 years of experience in media, working at the right hand of entrepreneurs scaling their businesses. For 11 years, she specialized in telling the stories of successful executives, from small business owners to the Fortune 500 C- Suite, focusing not only on their professional accomplishments but also on the personal experiences that influenced who they are as leaders today. Through this work, she has gleaned incredible insights, lessons and best practices, all while applying those learnings as she grew in varied roles, from print and digital media to talent recruiting and retention, marketing, events and communications. 

8 Articles

Sort By: Most Recent Oldest
Kathy Kantorski Kathy Kantorski
Updated on December 02, 2025

VSCO Engineering Team Culture: How the Company Helps the Light Shine Brighter on Creators’ Web Presence

Senior Manager of Software Engineering Yasser Aboudkhil offers a behind-the-build look at the creation of VSCO Sites, a “simple, intuitive” new offering from VSCO that “eliminates the need for learning complicated tools or maintaining multiple platforms.”

Image: VSCO
Brand Studio Logo
Kathy Kantorski Kathy Kantorski
Updated on March 25, 2025

Behind the Build: CarGurus’ New ChatGPT Plugin

“Show me the best deals on fast SUVs near me.” CarGurus VP of Product Ben Kasdon offers a behind-the-scenes look at the development of its ChatGPT plugin, which makes the car-buying experience more personalized — and conversational.

CarGurus team members in discussion during a meeting.
Brand Studio Logo
Kathy Kantorski Kathy Kantorski
Updated on April 03, 2025

Exploring a Path in Tech? How 5 Women Led With Curiosity and Discovered Their Passion

Women from 5 LA-based companies share their stories and advice for pursuing a career in tech.

Brand Studio Logo
Kathy Kantorski Kathy Kantorski
Updated on April 10, 2025

The Art of Becoming An Advisor: Insights For Success in a CSM Role

The best customer success managers understand that consulting clients, rather than focusing solely on the product or solution at hand, yields better results. Learn more about the approach of successful CSMs from six NYC-based companies.

Brand Studio Logo
Kathy Kantorski Kathy Kantorski
Updated on April 03, 2025

Advocate, Celebrate and Educate: How Women@Telesign ACEd the Test as the Company’s First ERG

In an interview with Tech Ops Program Manager and ERG leader Swati Vutukuri, she discusses the pioneering ERG and how it is “creating safe and fun spaces for the women at Telesign.”

Telesign
Brand Studio Logo
Kathy Kantorski Kathy Kantorski
Updated on April 10, 2025

How NBCUniversal’s Operations and Technology Teams are Transforming the Future of Media

Leaders from cybersecurity, data, engineering and product discuss their collaboration in NBCUniversal’s pivot to a direct-to-consumer model, and how the company’s performance culture attracts and retains incredible talent from all disciplines.

A photo of the media room at NBCUniversal, featuring hundreds of screens
Brand Studio Logo
Kathy Kantorski Kathy Kantorski
Updated on April 01, 2025

She Stepped Outside the Silo and Into Her Own Potential

How Vorto’s culture of ownership and team of intelligent, curious people empowered Kelsey Schoenfeld to advance her career from an introverted staff accountant to an empathetic manager.

She Stepped Outside the Silo and Into Her Own Potential
Brand Studio Logo