David Burn

Austin-based writer, brand strategist and leader of creative teams

Austin-based writer, brand strategist and leader of creative teams.

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David Burn David Burn
Updated on April 23, 2024

RFPs Are a Waste of Precious Time. Here’s a Better Way to Hire an Agency.

When an agency’s first interaction with a client involves working for free and spending weeks or months groveling to win the account, things are already getting off on the wrong foot.

David Burn David Burn
Updated on April 23, 2024

How Brand Marketing Strategy Fits Into Product-Driven Organizations

As impressive as new technology is, people want to know what it means for them.