Top Marketing Jobs in Germany

Leads integrated EMEA marketing strategies, campaigns, demand generation, content localization, digital optimization, reporting, and brand governance. Partners with market development, product marketing, sales, and marketing operations to drive awareness, pipeline growth, and regional commercial performance. Responsibilities include managing multichannel campaigns, SEO, A/B testing, CRM data quality, GDPR compliance, KPI reporting, and consistent brand execution across markets and languages.

Develops and optimizes omnichannel performance marketing campaigns to drive traffic, demand, and revenue. Analyzes audience and campaign data, identifies growth opportunities, leads A/B testing, forecasts performance, and reports on KPIs. The role collaborates cross-functionally, improves marketing efficiency and scalability, and optimizes team processes and structure. Experience with CRM, lifecycle, or performance marketing in B2C, fintech, or e-commerce environments is preferred.

Supports European channel marketing across Institutional, Wholesale, and Direct-to-Consumer audiences, with a focus on Germany. Coordinates integrated digital and offline campaigns, localizes global content, manages approvals and timelines, reviews communications for compliance and brand alignment, tracks performance, and coordinates suppliers and invoices. The role collaborates with distribution, digital, content, brand, events, product marketing, PR, and compliance teams.

Own product positioning, messaging, market segmentation, competitive intelligence, customer insights, and go-to-market strategies for identity technology products. Lead launches across markets, develop compelling product narratives, support demand generation, and equip Sales with training, presentations, case studies, and persona-specific messaging. Partner cross-functionally with Product, Sales, Growth, and Marketing to improve adoption, retention, and growth.

Own and optimize paid performance marketing campaigns across search, social, affiliates, influencers, CRM, and TV/CTV for EU ecommerce. Drive revenue, ROAS, CPA, and conversion-rate targets through testing, attribution analysis, budget allocation, and channel strategy. Collaborate with global marketing, creative, brand, sales, agencies, and country teams while delivering regional and global projects.

Eighteen-month graduate program supporting Red Bull Germany’s brand marketing, consumer insights, product and portfolio marketing, campaigns, launches, research, and commercial insights. The trainee analyzes consumer and market data, develops recommendations and presentations, coordinates agencies and cross-functional stakeholders, supports budgets and project administration, and contributes to brand strategy, activations, packaging, and post-launch evaluations.

Eighteen-month graduate program rotating across On Premise sales, marketing, festival activations, key account management, and reporting. Responsibilities include supporting sales initiatives, building hospitality partnerships, developing consumer events and experiences, assisting key account plans, preparing customer selling decks, tracking KPIs, and analyzing trends and data. The role requires creative thinking, strong communication, entrepreneurial initiative, and fluency in German and English.

An 18-month graduate trainee program supporting motorsports marketing across athlete programs, race-series activations, and Red Bull-owned events. Responsibilities include managing athlete projects, coordinating partnerships, organizing events, collaborating with agencies and stakeholders, supporting production and participant services, and monitoring budgets. The trainee will also develop creative ideas, contribute to cross-departmental initiatives, and complete an overarching project for department leadership.

An 18-month graduate trainee program focused on sports marketing, athlete and club management, athlete projects, and event execution. Responsibilities include supporting athlete scouting, contract negotiations, onboarding, portfolio management, creative project development, pitching, activation execution, and professional sports event planning. The role requires collaboration with athletes, agencies, internal teams, and participants while developing an overarching project for department leadership.

Owns the Salesforce marketing automation product vision, backlog, feature prioritization, and software releases. Partners with marketing stakeholders, development teams, and business leaders to translate requirements into actionable product solutions. Serves as a subject matter expert for Salesforce Marketing Cloud and Data 360, optimizes lead management processes, supports agile delivery, communicates product progress, and validates completed solutions against business and user needs.

Owns sourcing, negotiation, execution, and optimization of direct partnerships and affiliate marketing programs. Manages the Impact.com affiliate platform, partner onboarding, tracking, campaigns, reporting, and performance optimization. Evaluates KPIs including CPA, CAC, ROI, ROAS, LTV, FTDs, and customer quality; monitors fraud and traffic quality; and collaborates with analytics, legal, compliance, product marketing, and creative teams to scale profitable acquisition channels.

Owns marketing strategy for a strategic technology alliance in Europe, including positioning, messaging, go-to-market planning, integrated B2B campaigns, partner ecosystem enablement, executive communications, and KPI reporting. The role coordinates cross-functional teams across partner, field, product, brand, communications, PR, digital, content, and events. It focuses initially on Germany and supports cybersecurity, AI-native, sovereign cloud, and regulated-industry propositions across Europe.

Own product positioning, messaging, competitive intelligence, go-to-market launches, and sales enablement for an enterprise software portfolio. Translate technical capabilities for technical and business buyers, conduct market and customer research, coordinate with product, sales, and demand generation, and mentor marketers. The role requires significant B2B product marketing experience, technical product fluency, scalable field enablement experience, strong cross-functional collaboration, competitive intelligence expertise, and comfort using AI tools.

Own and grow strategic creator partnerships for the German market. Identify and negotiate influencer collaborations, manage campaigns, nurture creator and agency relationships, and optimize performance based on ROI, reach, engagement, and revenue KPIs. The role supports brand awareness and revenue growth within a fast-growing beauty startup.

Develop data science solutions for performance marketing, including marketing mix modeling, incrementality testing, causal inference, predictive modeling, creative analytics, and campaign optimization. Build scalable data products and pipelines with Data Engineering, guide Applied AI model deployment and impact analysis, and shape the experimentation roadmap. The role requires strong SQL and Python skills, advanced communication, and experience in B2C performance marketing, marketplaces, machine learning, and experimentation.

Own and execute multi-channel marketing campaigns for B2B events in Germany, driving audience acquisition and registration targets. Manage email, social, paid media, telemarketing, websites, audience data, campaign analytics, reporting, and event brand messaging. Use Adestra, Cvent, and WordPress to deliver campaigns, optimize performance, and support sponsorship marketing. Collaborate with product, editorial, and international marketing teams to improve event strategy and share best practices.

Leads SRAM’s European regional marketing strategy and execution, translating global brand and category campaigns into locally relevant initiatives. Responsibilities include campaign planning, product launches, events, sponsorships, channel alignment, dealer and OEM support, stakeholder collaboration, team leadership, budget management, KPI reporting, and performance optimization. The role requires deep cycling-industry knowledge, strong communication and project-management skills, financial acumen, English fluency, and regional travel of approximately 30–40%.

Own Helsing's brand delivery end-to-end: run brand campaigns, product and launch marketing, manage the website, ensure brand consistency, coordinate suppliers and agencies, improve marketing operations and tooling, and lead employer-brand initiatives to attract talent.

Lead partner marketing for n8n’s Experts Partner Program. Responsibilities include managing partner communications, organizing co-marketing events, creating enablement content, collaborating with Partnerships, Sales, Product, and Developer Relations, scaling program systems, and tracking event performance, leads, and pipeline attribution. The role supports more than 170 system integrators and agencies and requires travel to key events across EMEA and the US.

Lead and execute digital marketing strategies across EMEA: create and localize content, run social/email/website campaigns, optimize SEO, analyze performance, support events, and align with sales and product for lead generation.

The role is a senior leadership position in product marketing for silicon photonics within the semiconductor test and measurement industry. The posted description provides limited detail about day-to-day responsibilities, but emphasizes leadership experience, technological innovation, product-related work, and collaboration in an international high-tech environment.

Own the vision, strategy, roadmap, and lifecycle of marketing and commercial data products. Translate business and user needs into prioritized requirements, lead discovery, collaborate with technical and business teams, and drive delivery. Define success metrics, improve adoption and usability, and scale solutions across markets and use cases. The role focuses on analytics, reporting, automation, customer and campaign insights, and measurable business impact.

Supports B2B product marketing for lighting products and systems, including assortment development, pricing, go-to-market strategy, marketing content preparation, data monitoring, competitive pricing analysis, assortment maintenance, and product marketing community management.

The Product Marketing Manager develops product positioning, messaging, website and sales enablement content, and manages product launches and go-to-market campaigns. They translate complex security and compliance regulations into practical customer communications, conduct competitive and customer research, create onboarding materials, and collaborate with Product, Sales, and Professional Services to support growth, cross-selling, and product strategy.

Own and grow strategic creator partnerships in the German market, driving revenue, visibility, and performance through influencer campaigns. Responsibilities include prospecting and negotiating partnerships, managing creator and agency relationships, analyzing campaign KPIs, identifying growth opportunities, and collaborating with Paid Media, Brand, Creative, and E-Commerce teams to improve ROI and exceed business targets.