Vice President of Surge Media

Job Title: Vice President of Surge Media  

Employment Type: Full-Time, 40 hours/week 

Reports to: SVP, Brand Marketing  

FLSA Status: Exempt  

Position Type: In-Person  

Who We Are 

Life Surge is a leading company in the industry of faith-based live events and financial education programs. One of the fastest-growing organizations in the country, Life Surge exists to inspire, train, and equip people to build their personal impact in ways that glorify God. By producing 30+ annual events and providing financial education to thousands around the nation, we do just that.   

We are a team of experienced professionals who are passionate about helping people learn, grow, and connect so they may live more enriched lives. Our culture is one where we celebrate each other, individually and as a team. We look to acknowledge and reward our star performers. Let your light shine in our company! 

Opportunity 

Surge Media is a high-priority strategic initiative within the Surge brand, focused on building a media enterprise that inspires transformation through faith-driven, high-impact content. Our aim is to grow and monetize large-scale audiences through compelling media—anchored in biblical values—and distributed across podcasts, YouTube, social media, publishing, blogs, newsletters, and strategic partnerships. 
 
We are in the exciting early stages of developing a media division that drives measurable growth in audience engagement and revenue impact. Every piece of content is designed not only to inform and inspire, but to move audiences into action––whether that’s ticket purchases to a live event, joining membership programs, or enrolling in courses. 

The Vice President, Surge Media drives the vision for content and audience growth across all media channels. This leader builds scalable content ecosystems, unlocks new audience monetization opportunities, and crafts compelling cross-platform brand storytelling—while assembling and inspiring a high-performing team of producers, editors, and channel managers. 

Ideal candidates bring a strong track record of building profitable media platforms, launching high-performing content, and aligning media strategies to deliver measurable business results—including customer acquisition and revenue growth. Experience with influential, content-driven organizations such as Dave Ramsey, The Daily Wire, PragerU, 10X Media, Funnel Hacker Studios, MasterClass, Think Media, Angel Studios, Morning Brew, The Blaze Media, or HubSpot (formerly Hustle Media) is strongly preferred. 

Responsibilities:  

Strategic Leadership 

• Define and execute a results-driven content and media strategy designed to expand audiences and drive monetization (ticket sales, course enrollments, memberships). 

• Build a multi-platform growth roadmap spanning podcasting, YouTube, social media, newsletters, publishing, and cross-promotional partnerships. 

• Align all media initiatives with the strategic goals of the Marketing division and the broader SurgeU mission. 

• Present clear business cases for media expansion, staffing plans, and new investments that support scalable growth. 

Audience & Revenue Growth 

• Lead audience development with a data-first mindset, tracking key KPIs such as subscriber growth, watch time, email acquisition, CAC, and LTV. 

• Partner with performance marketing and CRM teams to optimize funnel performance and channel attribution for maximum ROI. 

• Use A/B testing, analytics, SEO, and algorithm-driven strategies to continually increase reach, engagement, and retention. 

• Innovate and implement monetization strategies including sponsorships, premium content, upsells, subscriptions, and event-based offers. 

Content Development & Operations 

• Oversee a consistent pipeline of high-impact content including: 

• Long- and short-form video series 

• Testimonial and docu-style storytelling 

• Podcasts, audio series, and interviews 

• Blog, newsletter, and thought leadership content 

• Social-first and platform-native content 

• Ensure quality, brand consistency, and theological alignment across all content outputs. 

• Manage production calendars, budgets, and editorial workflows to ensure timely delivery and scalability. 

Team Leadership 

• Recruit, mentor, and lead a cross-functional media team (in-house and freelance) including producers, editors, writers, and channel managers. 

• Cultivate a high-performance culture built on creative excellence, speed-to-market, and accountability for measurable outcomes. 

• Build systems and processes that streamline ideation, production, and publishing across multiple media platforms. 

Qualifications: 

• Bachelor’s degree in Media Studies, Communications, Digital Marketing, Journalism, or a related field preferred. 

• 10+ years of senior media leadership experience with a proven track record of driving audience growth and revenue impact across multiple platforms. 

• Demonstrated success in building and scaling multi-platform media ecosystems, including video, podcasting, social media, newsletters, and emerging channels. 

• Expertise in digital content economics, platform monetization models, and performance analytics to drive decisions and optimize ROI. 

• Skilled at leading and mentoring high-performing, cross-functional media teams in fast-paced, results-oriented environments. 

• Deep understanding of faith-aligned storytelling and the ability to engage Christian audiences with cultural relevance and excellence. 

• Background in mission-driven, content-first, or growth-oriented media brands is strongly preferred. 

• Proficiency with key media tools and platforms, including YouTube Studio, podcast hosting systems, newsletter CMS tools, and Adobe Creative Suite. 

• Strong alignment with the mission and values of SurgeU, and a passion for leveraging content to inspire and transform lives. 

Job Benefits:  

• Health, Dental, Vision, Life, Holiday, and Paid Time Off.  

• Non-corporate, casual, entrepreneurial, comfortable, fun, and proactive work environment.  

• High-level performers, disciplined, and self-motivated people will do very well in this environment. 

Life Surge is an Equal Opportunity Employer. We value diversity and seek to empower each individual while supporting the many perspectives, skills, and experiences within our workforce. All employment is decided based on qualifications, merit, and business needs.