Strategic Partnerships Marketing Manager

You have a clear vision of where your career can go. And we have the leadership to help you get there. At CNA, we strive to create a culture in which people know they matter and are part of something important, ensuring the abilities of all employees are used to their fullest potential.
The Strategic Partnerships Manager is responsible for supporting CNA's strategic partnership initiatives and driving field marketing efforts across key markets. Reporting to the AVP of Strategic Partnerships, this role plays a critical part in executing high-impact, market-facing programs that elevate CNA's brand, deepen agent and broker engagement, and drive measurable business outcomes. The Strategic Partnerships Manager collaborates closely with business units, distribution teams, and external partners to ensure all activations and field marketing programs align with CNA's strategic priorities.
JOB DESCRIPTION:
Essential Duties & Responsibilities
Performs a combination of duties in accordance with departmental guidelines:

• Executes marketing initiatives across regions, industries, and broker partners by collaborating with distribution and business unit teams to develop localized engagement strategies that support growth and retention goals.
• Supports multiple phases of execution around CNA's strategic partnerships and event strategies, with a focus on in-person engagements that enhance brand equity and drive measurable business outcomes.
• Collaborates with CNA's participation in key industry events (e.g., RIMS, CIAB), overseeing logistics, communications, and on-site execution to ensure a seamless and impactful experience.
• Coordinates with internal stakeholders and external partners to deliver co-branded initiatives, sponsorships, and activations that align with CNA's marketing goals.
• Assists in identifying and evaluating new partnership opportunities that enhance CNA's market presence.
• Maintains detailed project plans and timelines for event and partnership initiatives, ensuring timely execution and cross-functional alignment.
• Tracks and reports on key performance indicators (KPIs) for events and partnerships, providing insights and recommendations for continuous improvement.
• Stays informed on industry trends and best practices in strategic marketing, event planning, and customer engagement.
• Travels to and support the execution of major events and programs, ensuring high-quality experiences for agents, brokers, and other stakeholders.

May perform additional duties as assigned.
Reporting Relationship
Reports to AVP, Strategic Partnerships
Skills, Knowledge & Abilities

• Strong collaboration and communication skills, with the ability to work effectively across teams and with external partners.
• Solid project management and organizational skills, with attention to detail.
• Ability to manage multiple priorities and meet deadlines in a fast-paced environment.
• Familiarity with the insurance industry and CNA's products is preferred.
• Strong presentation and stakeholder engagement capabilities.
• Creative thinking and problem-solving skills.
• Results-oriented mindset with a focus on delivering business impact.
• Proficiency in Microsoft Office Suite and other business-related software.
• Willingness and ability to travel to events as needed.

Education & Experience

• Bachelor's Degree in marketing, communications, or related field.
• Typically a minimum of 7 years of experience in marketing, event planning, strategic partnerships, or related areas.
• Experience in insurance, particularly Commercial Property and Casualty, a plus.

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I n certain jurisdictions, CNA is legally required to include a reasonable estimate of the compensation for this role. In District of Columbia , California, Colorado, Connecticut, Illinois , Maryland , Massachusetts , New York and Washington, the national base pay range for this job level is $72,000 to $141,000 annually.Salary determinations are based on various factors, including but not limited to, relevant work experience, skills, certifications and location. CNA offers a comprehensive and competitive benefits package to help our employees - and their family members - achieve their physical, financial, emotional and social wellbeing goals. For a detailed look at CNA's benefits, please visit cnabenefits.com .
CNA is committed to providing reasonable accommodations to qualified individuals with disabilities in the recruitment process. To request an accommodation, please contact [email protected] .