WHO YOU'LL WORK WITH
As part of the London / UK & Ireland Energy Marketing team, you'll collaborate across our wider territory Marketing organization, working closely with Sports Marketing, Communications and Social & Community Impact teams. You'll maintain strong connections to the EMEA Energy Marketing team at our European Headquarters, while building relationships with cultural networks, influential figures, and wholesale partners in the city. The role requires adaptable leadership as your interactions will vary significantly across these different stakeholder groups.
WHO WE ARE LOOKING FOR
We are looking for a talented marketeer with a passion for and connection to London culture. Based in London, you will be part of the London key city and UK & Ireland territory marketing team. The successful candidate will have a strong cultural network, a keen understanding of the avant-garde consumer and an ability to imagine stories that create new spaces for our brand.
Key Skills:
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Proven experience working in culture marketing and/or directly within youth culture
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Demonstrated ability to build and partner with cultural networks in London
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Strong understanding of London youth culture and ability to create strategic connections
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Experience in creative marketing concept development and execution
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Track record of project execution in cultural marketing
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Passion for Nike brand and its intersection with sport and youth culture
Leadership Competencies:
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Instils Trust: Demonstrates honesty and honors commitments
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Fosters Effective Teamwork: Facilitates constructive dialogue and multiple perspectives
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Ensures Accountability: Takes ownership and monitors performance
WHAT YOU'LL WORK ON
Reporting directly to the Energy Marketing Director, you will be responsible for balancing relationship management and marketing execution through our unmatched cultural network. Your primary focus will be on identifying and nurturing relationships with influential cultural figures, while bringing Nike's most exciting collaborations to life – from initial concept through to final execution.
In this role, you'll be tasked with creating visionary marketing concepts that push the boundaries of creativity and sport, while adding cultural relevance to key brand campaigns. You'll work on launching these campaigns through our leading wholesale partners and originating new partnerships in the cultural sphere.
Core Responsibilities:
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Drive the brand through Running, Fitness, Football and Lifestyle "fields of play"
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Bring brand to life through relationships with key individuals and communities
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Ensure best-in-class brand presence across UK & Ireland, especially in London
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Amplify key concept map stories in an inventive manner
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Gather and apply consumer insights to fuel scalable ideas globally
Your role will be dynamic and agile, ensuring we maintain the resources needed for pinnacle execution of our key priorities in an ever-changing landscape. You'll be responsible for gathering structured insights on London's most forward-thinking consumers, which will inform our long-term brand concepts and help maintain our position at the forefront of youth culture.
Applications will be accepted until close of business on Friday, December 13th, 2024. Candidates must already be UK residents, as applications from outside the United Kingdom cannot be considered.
What We Do
At NIKE, Inc., it’s in our nature to innovate and our mission is to bring inspiration and innovation to every athlete* in the world [if you have a body, you’re an athlete]. Because we exist to serve athletes, we dare to design the future of sport. To us, innovation is about elevating human potential. We obsess over the needs of athletes of all abilities, using their insights to create products that are beautiful, useful and make all athletes better. To make big leaps, we take big risks. Incremental change won’t get us to where we want to go fast enough. So we pursue moonshots — like developing the first self-lacing shoe, running the first two-hour marathon and committing to 100% renewable energy use in our facilities. We embrace different perspectives — from scientists and designers to coders and quarterbacks — because we know everyone brings unique experiences and ideas to the team. To serve athletes across the hundreds of countries where NIKE does business, we need teams that truly reflect the diversity of our consumers and a culture of inclusivity. We aim to foster inclusion and embrace diversity throughout our business, teams, and culture to create breakthrough innovations, empower teammates to realize their full potential and bring us closer to the communities we serve. NIKE's diverse, high-performing teams around the world are united in purpose and inspired to change the world through sport.
Why Work With Us
With a global footprint, culture of innovation and team-first mentality, we take action to create a future of continual progress for athletes, sport and our world. Whether our job is designing the ultimate sneaker or coding a revolutionary app, we’re united by the same mission: to bring inspiration and innovation to every athlete in the world.