Senior Marketing Operations Technical Marketing Manager

Posted 10 Days Ago
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Tallinn, Harju Maakond
Senior level
Software • Cybersecurity
The Role
The Senior Marketing Operations Technical Marketing Manager will oversee campaign deployments using Iterable, manage API integrations, and collaborate with various teams to optimize marketing strategies and data pipelines.
Summary Generated by Built In

Here at Malwarebytes, we believe that when you’re free from threats, you’re free to thrive. It all started in 2008 with one person who needed help with a malware infection, and a community coming together to find solutions. In that moment in time a product was born for all people, with a mission to rid the world of malware. Our product has since grown and evolved, from removing malware, to protecting devices, to ever-changing prevention.



About Malwarebytes Inc.

Malwarebytes began after our founder, Marcin Kleczynski, accidentally infected his parents’ computer while downloading a video game as a teenager. At the time, there was no product that could fully solve the problem, so he set out to build one. That early experience shaped our mission: to create protection that works when people need it most.
Since then, the digital threat landscape has only grown more complex. Attackers are faster, stealthier, and more sophisticated, while traditional solutions often overwhelm people with complicated tools and settings. At Malwarebytes, we believe protection should be both powerful and refreshingly simple because if security feels too hard to use, people will not use it. That is why our aspiration is always to stay one step ahead: cutting through the noise, stopping threats others miss, and delivering peace of mind in an unpredictable digital world. 


Malwarebytes/ThreatDown is looking for..

Malwarebytes’ Marketing and Customer Value team is dedicated to providing engaging and impactful experiences for our customers. We focus on generating sustained growth through innovative and purpose-driven marketing programs. We are seeking a Senior Marketing Operations Technical Marketing Manager who will bring a customer-first approach to our team. 

 

This high-visibility individual will work alongside multiple teams, such as Marketing, Ecom, Product, Analytics, Data Engineering, and various stakeholders, to support Email and SMS communications by building marketing and product communications. This includes working on end-to-end emails, from creative assets to real-time API-triggered emails to batch email deployments. 

 


What You Will Do:

  • Build and deploy campaigns using Iterable (experience with Responsys, Braze, Exact Target or similar tools welcome) 
  • Demonstrated advanced proficiency in leveraging AI tools and automation to design, execute, and optimize marketing campaigns. 
  • Work in lockstep with Customer Marketing and Product Marketing to plan and execute messaging strategies across email, in-app, and other channels. 
  • Collaborate with business stakeholders (e.g., Marketing, Product, Analytics) to gather and translate technical specifications into campaigns and automation requirements  
  • Work with data engineers to help design, implement, and maintain system integrations between Iterable and upstream systems (e.g., HighTouch, Snowflake, eCommerce platforms, data lakes). 
  • Develop and support data pipelines (batch and real-time) to ensure timely and accurate delivery of audience, events, and transactional data into Iterable 
  • Own and optimize API-based integrations using Iterable’s REST API and event/webhook framework. 
  • Implement robust data mapping and transformation logic to align source data structures with Iterable’s user profiles, custom events, and catalog data models. 
  • Create and manage workflow automation and trigger logic for event-based campaigns (e.g., abandon cart, lifecycle messaging). 
  • Collaborate with cross-functional teams (Marketing, Data Engineering, Analytics, DevOps) to ensure campaign readiness and data accuracy. 


Skills You'll Need to Have:

  • 5+ years of experience integrating and supporting enterprise email/SMS platforms such as Iterable, Salesforce Marketing Cloud, Adobe Campaign, or similar  
  • Strong proficiency in building and managing API-driven workflows, including RESTful service integration and webhook/event handling. 
  • 5+ years of experience in SQL and working with relational databases or data warehouses (e.g., Snowflake, Redshift, BigQuery) 
  • Extensive experience with email or in-product lifecycle marketing campaigns 
  • Experience in designing and maintaining data pipelines for syncing customer profiles, events, and catalog data into messaging platforms. 
  • Strong understanding of data mapping, schema validation, and identity resolution in omnichannel marketing contexts. 
  • Solid grasp of email/SMS deliverability principles, consent management, and compliance (e.g., CAN-SPAM, GDPR, CCPA). 
  • Excellent communication and stakeholder management skills for gathering requirements and coordinating across Marketing, Data Engineering, and Analytics teams. 
  • BA/BS in marketing or related field preferred 

 

This position will report to the Marketing Operations Director, and may require up to 10% travel.  


Perks & Benefit:

  • Comprehensive medical, dental, and vision insurance coverage 
  • Employee Referral Bonus Program   
  • Wellness programs    
  • 401k and employer matching for (US Employees) 
  • Comprehensive Time Off policy 
  • An opportunity to do something great for yourself and the world! 

(Benefits and Perks subject to change by country/region) 

Top Skills

Adobe Campaign
BigQuery
Iterable
Redshift
Rest Api
Salesforce Marketing Cloud
Snowflake
SQL
Webhooks
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The Company
HQ: Santa Clara, CA
970 Employees
Year Founded: 2008

What We Do

Malwarebytes believes that when people and organizations are free from threats, they are free to thrive. Founded in 2008, Malwarebytes CEO Marcin Kleczynski had one mission: to rid the world of malware. Today, that mission has expanded to provide cyberprotection for every one. Malwarebytes provides consumers and organizations with device protection, privacy, and prevention through effective, intuitive, and inclusive solutions in the home, on-the-go, at work, or on campus. A world-class team of threat researchers and security experts enable Malwarebytes to protect millions of customers and combat existing and never-before-seen threats using artificial intelligence and machine learning to catch new threats rapidly. With threat hunters and innovators across the world, the company is headquartered in California with offices in Europe and Asia.

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