Senior Marketing Manager

Sorry, this job was removed at 06:16 a.m. (CST) on Tuesday, Dec 09, 2025
Be an Early Applicant
2 Locations
In-Office
Information Technology • Software
The Role

About Wolters Kluwer

Build a better tomorrow, today!

For 180 years, Wolters Kluwer has been innovating the way professionals and businesses work. ­­Employees are at the cornerstone of bringing our vision to life.

We are a technology-led global software and services company. Our success has been built upon smart thinking and listening to each other. Our pursuit of excellence coupled with the pride we take in our work, enables our customers to solve their most critical problems.

Libra is an AI workspace – built by legal professionals, for legal professionals. We simplify legal workflows with intuitive, secure, and powerful tools.

Libra is one of Europe’s fastest-growing legal-tech companies. More than 9,000 legal professionals already trust us, and we are now accelerating our international expansion.

Our goal: to build the world’s most trusted AI platform for legal professionals.

At this early stage, you’ll have real influence, responsibility from day one, and unlimited growth potential. If you’re ambitious, curious, and inspired by our mission, apply now!

About the role

We are seeking a strategic and execution-driven Marketing Manager to lead the launch and growth of the Libra product across Poland. This role is pivotal in driving the localized execution of divisional campaigns, ensuring market relevance, strengthening brand positioning, and aligning efforts across central, divisional, and local marketing teams.

As the connective tissue between the divisional Libra product lead, local marketers, and central operations, you will ensure that divisional strategies are effectively adapted and implemented in Poland. You will shape how the product is perceived in the market, empower local teams to execute with impact, and ensure alignment with business goals and customer needs.

You’ll report to the Libra Marketing Lead. You’ll also collaborate with a growing team of passionate professionals to foster a culture of performance, agility, and customer-centricity—laying the foundation for sustainable growth across the region

What you’ll do
  • Lead, develop, and execute product and content marketing strategies for the region that truly reach legal professionals

  • Create high-performing and interactive content in various formats (e.g., blogs, case studies, social media, newsletters, webinars, events) for our regional audience

  • Tailor messaging to different target groups and experience levels

  • Work closely with our global performance marketing agency to launch and optimize campaigns with clear KPIs

  • Plan and execute grassroots activations, pop-ups, local events, and community initiatives to increase reach, engagement, and loyalty

  • Collaborate with Product, Sales, and Design to ensure consistent messaging throughout the entire funnel

  • Own local media relations and press activities

  • Optimize landing pages and marketing assets for SEO, GEO, and conversions

  • Conduct market and competitive analyses to identify trends and insights

  • Present results and help shape the marketing roadmap

  • Build and maintain strong relationships with divisional, regional, and central stakeholders.

  • Operate as a strategic facilitator with a high degree of accountability and collaboration.

What you’ll bring
  • 5+ years of experience in SaaS marketing

  • Experience in leading cross-functional marketing projects

  • Strong writing and storytelling skills across multiple channels

  • Deep understanding of users and product – you translate features into real value

  • Hands-on experience with CRM and automation tools (Eloqua)

  • Team-oriented, strong communicator, and proactive

  • Entrepreneurial mindset with drive and ownership

  • Fluent in Polish and English (at least C1 level)

  • Bonus: experience in the legal field or in legal tech

What we offer

  • A hybrid work model: You will spend at least eight days a month at our office, enjoying the benefits of connecting and collaborating with your colleagues in person, while also having the flexibility to work from home.

  • Additional days off: birthday, preventive health check, and more

  • Employee and partner support programs

  • Private healthcare subscription

  • Sports card with co-payment

  • Development opportunities: mentoring program, English language training

  • Project Manager Academy

  • Awards and recognitions

  • Global Innovation Awards, Global Code Games, Legal Hackathon

  • Webinars, contests, fairs, events

Become part of Wolters Kluwer!

Join us, at Wolters Kluwer, and be part of a global technology company that makes a difference every day. Be the difference. If making a difference matters to you, then you matter to us.  
 

Apply now by simply clicking on the button above.
We welcome all people - regardless of gender, nationality, ethnic and social background, disability, religion, age, sexual orientation and identity.

We are looking forward to meeting you!

Your contact person

Pushpa Linke

Senior Recruiter

+492233 3760 7976

Our Interview Practices

To maintain a fair and genuine hiring process, we kindly ask that all candidates participate in interviews without the assistance of AI tools or external prompts. Our interview process is designed to assess your individual skills, experiences, and communication style. We value authenticity and want to ensure we’re getting to know you—not a digital assistant. To help maintain this integrity, we ask to remove virtual backgrounds and include in-person interviews in our hiring process. Please note that use of AI-generated responses or third-party support during interviews will be grounds for disqualification from the recruitment process.

Applicants may be required to appear onsite at a Wolters Kluwer office as part of the recruitment process.

Similar Jobs

Accuris Logo Accuris

Senior Engineer

Information Technology • Machine Learning • Software • Conversational AI • Generative AI • Manufacturing
In-Office
Gdańsk, Pomorskie, POL
1200 Employees

Dynatrace Logo Dynatrace

Senior Software Engineer

Artificial Intelligence • Big Data • Cloud • Information Technology • Software • Big Data Analytics • Automation
Remote or Hybrid
Gdańsk, Pomorskie, POL
5200 Employees
197K-197K Annually

Atlassian Logo Atlassian

Principal Backend SWE - .NET

Cloud • Information Technology • Productivity • Security • Software • App development • Automation
In-Office or Remote
Gdańsk, Pomorskie, POL
11000 Employees
338K-442K Annually

Atlassian Logo Atlassian

Certification Developer

Cloud • Information Technology • Productivity • Security • Software • App development • Automation
In-Office or Remote
Gdańsk, Pomorskie, POL
11000 Employees
Get Personalized Job Insights.
Our AI-powered fit analysis compares your resume with a job listing so you know if your skills & experience align.

The Company
Hagerstown, MD
18,996 Employees

What We Do

Wolters Kluwer (www.wolterskluwer.com) is a global leader in information services and solutions for professionals in the health, tax and accounting, risk and compliance, finance and legal sectors. We help our customers make critical decisions every day by providing expert solutions that combine deep domain knowledge with specialized technology and services.

Founded in 1836 and headquartered in Alphen aan den Rijn, the Netherlands, the company serves customers in over 180 countries, maintains operations in over 40 countries and employs 18,600 people worldwide.

Wolters Kluwer reported 2019 annual revenues of €4.6 billion. Listed on Euronext Amsterdam, Wolters Kluwer shares (WKL) are included in the AEX and Euronext 100 indices. Wolters Kluwer has a sponsored Level 1 American Depositary Receipt program. The ADRs are traded on the over-the-counter market in the U.S. (WTKWY).

Similar Companies Hiring

Standard Template Labs Thumbnail
Software • Information Technology • Artificial Intelligence
New York, NY
10 Employees
PRIMA Thumbnail
Travel • Software • Marketing Tech • Hospitality • eCommerce
US
15 Employees
Scotch Thumbnail
Software • Retail • Payments • Fintech • eCommerce • Artificial Intelligence • Analytics
US
25 Employees

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account