Senior Manager, Creative Experience

Company Description
It all started in sunny San Diego, California in 2004 when a visionary engineer, Fred Luddy, saw the potential to transform how we work. Fast forward to today - ServiceNow stands as a global market leader, bringing innovative AI-enhanced technology to over 8,100 customers, including 85% of the Fortune 500®. Our intelligent cloud-based platform seamlessly connects people, systems, and processes to empower organizations to find smarter, faster, and better ways to work. But this is just the beginning of our journey. Join us as we pursue our purpose to make the world work better for everyone.
Job Description
As a part of the Expo Experience team, you will help drive the creation and execution of captivating, immersive, interactive, and scalable event environments. This role requires mastery in collaboration and dot connecting, and a blend of organizational excellence, project management, and creative skills to bring brands and narratives to life in a captivating way.
This role will be responsible for owning and driving the overall creative process with the Brand Creative team, which will include pre-planning and onsite management of all environmental aspects of the strategic events portfolio from graphics to digital signage to wayfinding to environmental builds. They will manage the Graphics production process, including budget and approval management, and help improve upon the process to scale it across the entire events portfolio. They will manage the Graphics production process, including budget and approval management, and help improve upon the process to scale it across the etire events portfolio.
The ideal candidate should have a passion for events, love being a part of a winning team, and have proven success in creating, driving, and executing program management across various event processes. This person should also be able to solve business needs through creative problem solving, strong collaboration, and is successful management of multiple and evolving priorities and voices.
Key Responsibilities:

• Program Management: Resource will own the pre-planning and onsite management of all environmental and creative aspects of the strategic events portfolio, including graphics, digital signage, wayfinding, off-floor builds, and management of the Graphics production process (including budget and approval management). Additionally, in partnership with Brand Creative, resource will oversee all event decor, including furniture, greenery, and on- and off-show floor brand opportunities.
• Team Coordination: Drive cross-functional collaboration to ensure ideas can be efficiently envisioned, ideated, optimized, and brought to life. Lead agencies and vendors to support and execute logistics. Act as a single source of truth in partnership with global teams, including brand and creative, event communications, and event technology teams.

• Operational Excellence: Deliver impactful creative and experiences and ensure operational excellence by driving end-to-end programs at a global scale, leading the creative experience planning cycle, the development of project plans, work back schedules, and budget strategy.

• Budget Management: Ensure projects are executed within budget constraints while maintaining high-quality standards.

• Creative Conceptualization: Collaborate with Event, Brand, Product, Sales, and Content Marketing teams to understand objectives, and develop creative concepts for immersive experiences that align with these objectives.

• Measure Impact: Assess the effectiveness of the creative environment through attendee and executive feedback and surveys and adjust as necessary.

Qualifications
To be successful in this role you have:

• 10-12 years in a marketing or technology context, preferably in events
• Expertise: 7+ years in designing, developing, and delivering major hosted programs for customers and prospects globally, preferably in high-tech or related industries. A high degree of emotional intelligence.
• Strategic Thinking: Ability to see the big picture and activate insights throughout the creative process.
• Collaboration: Ability to lead conversations with multiple stakeholders, opinions, and possible outcomes and find an aligned and successful path forward motivated by a "best outcome" vs "my way".
• Communication: The ability to communicate well at all levels of an organization via presentation, written, and spoken channels. Capable of guiding teams and external partners effectively.
• Adaptability: Ability to work in a fast-paced, ever-changing environment while managing multiple projects. Proactive approach to leading initiatives that align with business needs.
• Stay Current: Keep up to date with the latest trends in experiential marketing, technology, and storytelling techniques to continuously improve your approach.
• Empathy: Lead with empathy, managing external expectations while fostering a positive and innovative work culture.

This role is critical for creating compelling and consistent event experiences that align with the brand's strategy and resonate with the audience. The person in this position needs to be not only creative but also highly organized, detail-oriented and strategic, adaptive, and a strong collaborator who can guide partners to deliver high-quality work.
JV19
Not sure if you meet every qualification? We still encourage you to apply! We value inclusivity, welcoming candidates from diverse backgrounds, including non-traditional paths. Unique experiences enrich our team, and the willingness to dream big makes you an exceptional candidate!
Additional Information
Work Personas
We approach our distributed world of work with flexibility and trust. Work personas (flexible, remote, or required in office) are categories that are assigned to ServiceNow employees depending on the nature of their work. Learn more here .
Equal Opportunity Employer
ServiceNow is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex, sexual orientation, national origin or nationality, ancestry, age, disability, gender identity or expression, marital status, veteran status, or any other category protected by law. In addition, all qualified applicants with arrest or conviction records will be considered for employment in accordance with legal requirements.
Accommodations
We strive to create an accessible and inclusive experience for all candidates. If you require a reasonable accommodation to complete any part of the application process, or are unable to use this online application and need an alternative method to apply, please contact [email protected] for assistance.
Export Control Regulations
For positions requiring access to controlled technology subject to export control regulations, including the U.S. Export Administration Regulations (EAR), ServiceNow may be required to obtain export control approval from government authorities for certain individuals. All employment is contingent upon ServiceNow obtaining any export license or other approval that may be required by relevant export control authorities.
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