Senior Content Marketing Manager

Posted 5 Days Ago
Be an Early Applicant
Miami, FL
Hybrid
Senior level
AdTech • Big Data • Marketing Tech • Software
Global leader in measurement & optimization integrating technology, data science, and services.
The Role
The Senior Content Marketing Manager will develop and execute innovative content strategies to enhance the Analytic Partners brand and drive conversions across various channels. Responsibilities include crafting compelling narratives, managing diverse content formats, leading social media strategy, and analyzing content performance metrics to engage senior decision-makers.
Summary Generated by Built In

Analytic Partners is a global leader in commercial measurement and optimization, turning data into expertise for the world’s largest brands for almost 25 years.

 

Our holistic approach to decisioning is powered by our industry-leading platform and team of experts, who help leaders make better decisions, faster – unlocking business growth and creating powerful customer connections.

 

With clients in 50+ countries and global offices across New York City, Miami, Dallas, Dublin, London, Paris, Singapore, Shanghai, Munich, Sydney, Melbourne, Charlottesville and Denver, we’re growing fast. And we’re looking for top talent to join us in shaping the future of analytics.

 

To learn more about what we do, visit analyticpartners.com – and see why we’re recognized as a Leader in the industry by independent research firms Forrester and Gartner.

What you’ll be doing:

  • Analytic Partners believes that creating engaging and impactful content is at the heart of driving exceptional business results. As a global leader in commercial measurement and optimization, we are seeking a creative and strategic Senior Content Marketing Manager to develop and execute innovative content strategies. This role is critical to elevating our brand, resonating with senior decision-makers, empowering internal teams, and driving measurable conversions across channels and formats.
  • Reporting to the Director of Marketing, the Senior Content Marketing Manager will have the opportunity to help shape the voice of Analytic Partners, creating compelling narratives that highlight our leadership in the space.
  • Collaborate with internal teams to define and implement a content strategy aligned with business and marketing objectives.
  • Create and maintain a content calendar, optimizing content for SEO, audience engagement, and distribution across multiple platforms.
  • Develop and manage diverse content formats including e-books, whitepapers, blog posts, social media assets, video scripts, infographics, and new ideas that differentiate Analytic Partners in the market.
  • Partner with marketing stakeholders to lead the social media strategy, including content creation, scheduling, monitoring, and platform-specific engagement across LinkedIn, Facebook, Instagram, and X.
  • Partner with demand generation and ABM teams to produce enterprise-focused content tailored to strategic accounts and key personas.
  • Foster and grow external communities that amplify our brand and highlight the value of our commercial analytics solutions.
  • Monitor, analyze, and report on content performance metrics to refine strategies and increase audience engagement.

What we look for in you:

  • Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
  • 5+ years of experience in content marketing, copywriting, or similar roles within B2B organizations, preferably in technology, SaaS, or consulting services.
  • Proven success in creating content strategies and campaigns that engage enterprise and C-suite audiences.
  • Strong portfolio of written content, including long-form articles, social campaigns, and multimedia projects.
  • Expertise in crafting content for diverse personas (e.g., marketing leaders, analytics leaders, and business executives) across the customer journey.
  • Proficiency in SEO best practices and experience managing content within CMS platforms such as HubSpot and/or WordPress.
  • Excellent writing, editing, and project management skills.
  • Familiarity with social media tools and analytics platforms.

Our differentiator is – Our People! We hire the brightest talent and develop them into leaders. We foster a culture of PEOPLE, PASSION and GROWTH.

People: We value our people, customers, and partners

Passion: We love what we do

Growth: Unlimited growth means unlimited potential

 

AP is a customer-focused, team-oriented organization where innovation and results are rewarded, and individuals can chart the course of their own careers.

 

As a woman founded and led company, this has meant supporting a meritocracy where everyone has opportunities to achieve their best and ensure we foster an environment of diversity, equity, and inclusion. In practice this means we will not only work to recruit a diverse workforce, but also maximize the full potential of all of our people. You can read more about our commitment to DEI here

 

Additionally, Analytic Partners participates in the E-Verify program in certain locations, as required by law.

 

 

#LI-Hybrid

 

The Company
HQ: New York, NY
205 Employees
On-site Workplace
Year Founded: 2000

What We Do

Analytic Partners is a proven global leader in measurement and optimization. Our adaptive solutions integrate proprietary technology powered by the latest data science delivered through our platform and high-touch consulting. We enable deeper business understanding to support better, faster decisions.

In "The Forrester Wave™: Marketing Measurement and Optimization Solutions, Q1 2020", Analytic Partners was named a Leader and was top ranked in Strategy and Current Offering among all evaluated vendors. In addition, Analytic Partners received the highest score for Technology Platform.

Founded in 2000 by President and CEO, Nancy Smith, Analytic Partners is fully independent and a Certified Women's Business Enterprise. We are fast growing with global operations across our full-service offices in New York City, Denver, Miami, Charlottesville, Dublin, Paris, Sydney, Hong Kong, Singapore, and Shanghai. Analytic Partners services clients in more than 50 countries, providing world-class expertise and client support, along with powerful integrated technology – GPS Enterprise.

Why Work With Us

We foster a culture of PEOPLE, PASSION and GROWTH.
• People: We value our people, clients, and partners
• Passion: We love what we do
• Growth: Unlimited growth means unlimited potential

Analytic Partners is a Certified Women-Owned Business. We foster diversity and inclusion at all levels including the executive management team.

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