Sales Enablement Manager (Remote) at Informa

| Dallas-Fort Worth, TX | Remote
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Company Description

Qualifi is a newly launched business unit within the Informa Markets division of Informa PLC, focusing on bringing cutting edge Data and Ad Tech solutions to life. Using buyer intent data coupled with our incredible 1st party data spanning dozens of industries, Qualifi helps customers reach targeted audiences quickly and effectively, expanding their reach, and in turn their revenue. Qualifi’s technology stack incorporates Buyer Intent Scoring, Audience Segmentation, Identity Resolution, Data Modelling and Targeted Personalization.

At Qualifi, we have the best of both worlds—the resources and scale of a global FTSE-100 company with the fast-paced, dynamic environment of a start-up. By combining our data science with our team’s industry knowledge expertise, we are able to partner with customers to deliver best-in-class audience access performance for our customers, worldwide.

Our focus on attracting and retaining top talent and developing a culture of learning & innovation has earned us high employee satisfaction results. We continue to be inspired every day by what our teams can achieve. We are in a growth period and eager to hire like-minded discoverers to join our team. If you think you would be a good fit for Qualifi, read more below.

Job Description

Qualifi is seeking a Sales Enablement Manager who will play a key role in driving sales through training and coaching our own sales team and our in-market team sales partners. With sales and strategy management leaders, they will develop sales strategies and initiatives. This person will define an effective sales playbook for innovative digital products and build an onboarding process for new employees. In order for the sales team to focus on selling, they will coordinate activity between marketing and sales as well as activity between us and our in-market teams which is just beginning. The ideal candidate will also monitor sales performance and refine our sales activity and behaviors based on information gathered throughout the sales process so we see continuous improvement in performance.

This person is enthusiastic about helping grow this new part of the business, eager to learn, and willing to take on any project that comes their way as our sales team expands this year. An entry level position, this is a perfect steppingstone into a sales, sales operations, or sales enablement role. This is a remote position.

Key Responsibilities

  • Create a playlist of best practice sales tactics and strategies
  • Create and deliver training programs to support continuous development of our best-in-class sales team including products, processes, resources and talk tracks that enable us to differentiate and win deals
  • Equip frontline managers and sales leadership with effective coaching practices
  • Consistently gather feedback from the sales team to identify requirements and improvements needed in support programs
  • Field ad hoc support requests from the sales team
  • Partner with customer success enablement initiatives to drive alignment and embed into the sales team
  • Support cross-functional initiatives and collaborate closely with sales support functions in Qualifi and in the wider Informa teams
  • Create and deliver an onboarding program for new sales team hires
  • Support our sales team during product launches and other sales transformations


  • Demonstrated experience developing sales training in a digital or agency business
  • Excellent communication skills with the ability to make compelling presentations to an audience of diverse and senior business stakeholders
  • Excellent organizational and time-management skills
  • Excellent written and verbal communication skills
  • Strong knowledge of Ad-Tech solutions
  • Ability to work independently to manage priorities and deadlines
  • Proactive and detail-oriented
  • Bachelor’s degree highly preferred

Additional Information

  • Competitive Compensation Package

  • Access to LinkedIn Learning

  • Health and Wellness Benefits (medical, dental, vision)

  • Generous PTO policy

  • 401K matching and Employee Stock Purchase Program

  • Seasonal social and charitable events

  • Work-life balance

All your information will be kept confidential according to EEO guidelines.

More Information on Informa
Informa operates in the Artificial Intelligence industry. Informa was founded in 1998. It has 3741 total employees. To see all 351 open jobs at Informa, click here.
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