OEM Dealer Digital Advisor - South Central (MO) or (TX) at J.D. Power (Remote)

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External Title:  OEM Dealer Digital Advisor

Internal Title:   OEM Dealer Digital Advisor

Location:  South Central US - TX

Reports toVP, Digital Consulting


The Role:

We are looking for a highly motivated and energetic Dealer Digital Advisor to join our OEM digital marketing team. The ideal candidate will have an extensive background in automotive digital marketing, ideally at the dealership level, have an entrepreneurial spirit and work within a larger team to grow the OEM Dealer Digital program. Ultimately, the candidate will play a critical role in driving retail sales and market share by promoting digital knowledge and engagement to our dealer body. The Dealer Digital Advisor is expected to:

Core Job Duties and Responsibilities:                                             

  • Act as the trusted digital advisor to the OEM’s Dealer body conducting program performance reviews, vendor recommendations, and overall digital consultative services that drives improvements in the Dealers sales and service business
  • Exhibit proficiencies in Dealership Websites, SEO, SEM, Social Media, Reputation Management, CRM and Google AdWords
  • Work independently while keeping the management team advised on accomplishments
  • Provide support and training to both Dealers and regional teams on digital marketing products, services and best practices
  • Stay up to date on the latest digital trends and align dealers with the programs digital products and services
  • Conduct regular reporting on digital performance metrics with the goal to identify opportunities within Dealers and Zones
  • Understand cross tier program benefits and communicate these with dealers

Engage and educate our Dealer body on Digital Marketing Strategy and best-practices:

  • Have an in-depth knowledge of lead management and customer communication processes
  • Drive efficiencies in dealer process and best-practices to increase sales and participation in program
  • Work with dealers to problem solve digital marketing concerns
  • Consult with dealers to educate on OEM Digital systems and processes
  • Support departmental goals and other operational activities in partnership with leadership
  • Actively participate in organizational goal setting and establishment of organizational objectives for the OEM Digital Solutions team

 

Education, Experience and Competencies:

  • Minimum of 5+ years’ experience working directly with Dealerships in digital marketing
  • 3+ years working in the automotive industry with some time in automotive digital marketing companies preferred
  • General understanding in the areas of automotive digital marketing, websites, digital advertising, leads, CRM, marketing analytics, ROI, etc.
  • Understanding and or experience working with Dealers or Dealer groups on digital marketing programs, consulting or executing campaigns
  • Engaging personality with the ability to connect with a diverse range of people
  • Self-starter with ability to manage multiple projects
  • Ability to lead internal and external meetings and be an articulate and active participant, ensuring the discussion stays on track
  • Ability to deliver instructions in a clear and concise manner; providing the proper materials and documentation when necessary
  • Excellent verbal and written communication skills and confident with group presentations
  • Identify risk and work with other leader and internal group to resolve conflict
  • Superior analytical and organizational skills and demonstrated ability to pay attention to details
  • Take ownership and accountability over the process ensuring success
  • OEM and Dealer oriented team player with the ability to motivate the internal team while providing program leadership

Travel: 80%

 

The Career Opportunity: 

This role has the opportunity to grow by working on various OEM programs.  In addition and for the right candidate OEM direct roles may be an future opportunity.

The Team / The Business: 

You will be joining an industry leader in dealer digital transformation.  Working with the best Dealers in the assigned regions to ensure digital success.

Our Hiring Manager says:

”I’m looking for the kind of person who loves working with Dealers and understand the retail car business and how digital is the key to success”


J.D. Power is a global leader in consumer insights, data, analytics, and advisory services that helps clients drive growth and profitability. The company’s industry benchmarks and reputation for independence and integrity have established it as one of the world’s most well-known and trusted brands.

Truth that Transforms: At J.D. Power, we amplify the voice of the consumer, and help brands improve the value of their products and services. Our capabilities empower everyone in the global commerce ecosystem, enabling better purchase decisions – and better business results. We understand that the customer experience is vital and that simply measuring it is not enough. Our analysts focus on driving results that improve customer loyalty and advocacy. Our success is driven by how much we help companies improve the customer experience. But data is only as powerful as the analysis and insights tied to it—and we put that power in the hands of our clients through our interactive reporting platforms. The data, analytics, insights, best practices, and action plans clients need are available whenever and wherever they need them, to help them make data-driven decisions that will improve their customer experience and drive positive financial results.


J.D. Power’s recruitment efforts are aligned with the company's commitment to provide opportunities rooted in diversity, inclusion, and equality.

Our Vision: To be the leader in providing advanced data solutions that empower industry transformation.

Our Mission: We unite industry leading data and insights with world-class technology to solve our clients’ toughest challenges.

Our Values: We are Truth Finders, Change Makers and Team Driven.

We are dedicated to leveraging comprehensive and equitable practices which contribute to the overall success of the company and its employees. We invite you to learn more about our DE&I efforts.


To all recruitment agencies: J.D. Power does not accept unsolicited agency resumes and we are not responsible for any fees related to unsolicited resumes.


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More Information on J.D. Power
J.D. Power operates in the Automotive industry. The company is located in Troy, MI and Troy, MI. J.D. Power was founded in 1968. It has 1240 total employees. It offers perks and benefits such as Disability Insurance, Dental Benefits, Vision Benefits, Health Insurance Benefits, Life Insurance and Mental Health Benefits. To see all 41 open jobs at J.D. Power, click here.
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