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Manager, Advanced Advertising Sales - Ad Sales (Digital)

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Manager, Advanced Advertising Sales - Ad Sales (Digital)
Spectrum Reach is looking for a dynamic Manager, Advanced Advertising Sales to inspire and drive Digital revenue in our Charlotte, NC media market.
WHAT YOU'LL DO...
The Advanced Advertising Manager will be responsible for business development and driving sales for Local digital business and Advanced Advertising campaigns. They will serve as the Digital Sales Champion. Will develop and manage strategy as well as, the go-to-market plan for Digital solutions within the local market. Assists with prospecting strategies in partnership with Local Sales Managers and Account Executives. Supports LSM's and AE's by attending sales presentations and assisting in Advanced Advertising sales proposals.

They will work with market managers and Account Executives to identify key accounts and growth categories for digital opportunities.
The Manager, Advanced Advertising serves as a Digital Sales Champion developing and driving revenue growth for Digital and Advanced Advertising media sales.
Responsible for driving Digital and OTT revenue across Local and Regional sales teams and developing new business opportunities.
Products and platforms sold include but are not limited to OTT/Streaming, VOD, Search, Online Video and Display.
Serve as an expert on the state of Digital Media and Advanced Advertising concepts. Will follow trends, emerging technology, competitive landscape, etc. and communicate complex topics to the agency/advertiser community.
Provide marketplace, customer feedback and requirements on emerging Digital and Advanced Advertising trends to Product, Sales Planning, Production, Operations, Marketing, and Account Planning. Must be able to articulate challenges and be proactive about recommending solutions with the purpose of driving sales.
Assist in campaign management and execution of existing campaigns in coordination with planning and operations teams. Provide insight into future needs.

WHO WE ARE...
Spectrum Reach is the advertising sales division of Charter, offering custom solutions for advertisers through national cable networks, internet advertising, mobile marketing and events supported by marketing, research and award-winning creative services teams. Spectrum Reach applies insightful research to understand consumer behavior and build targeted, multi-screen media plans personalized for each customer. From traditional commercial advertising to exciting new possibilities in interactive media, Spectrum Reach brings advertisers effective, efficient ways to reach their audiences and generate enthusiasm with their customers. You can learn more about us at www.spectrumreach.com .
WE'RE LOOKING FOR...

This position requires the ability to interact professionally with various groups and organizations.
Must be able to develop a strong knowledge base of products, features, and services and understand how our customers use them.
Willing to travel frequently, based on client needs
Digital Sales experience required, traditional and television media sales experience a plus
Must be organized with the ability to handle multiple projects simultaneously. Must be able to prioritize and complete specifics tasks effectively.
Must develop strong relationships with buyers, divisional staff, operations, and agencies.

EDUCATION
Bachelor's degree in marketing or related field, or equivalent combination of education and work experience.
Related Work Experience

Leadership experience (2 + yrs)
Proven track record of business development (2 + yrs)
Digital or Advanced Advertising Sales Experience (2 + yrs)
Expertise in advanced advertising, data-driven media, programmatic media and digital advertising (2+ yrs)

Driving is a requirement for this position. Must possess and maintain a valid Driver's License and safe driving record
SAS235 308561 308561BR

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Bryant Bonds

Senior Director, Digital Platforms Agency, Agency News & Sports

POWERFUL PROJECTS

Work that has a positive impact on the business

Bryant Bonds’ team’s roadmap consists of many exciting initiatives. But one in particular excites him most: defining a common set of standards for Charter’s backend API services across its many platforms. “We hope to consolidate our services in order to make them easily consumable by our web, mobile and TV-OS applications,” Bonds said. "Once developers are up to speed on the new architecture, it will allow us to develop new services in a shorter timeframe and get new product features out to customers faster." It’ll also make it easier for developers to learn and be productive on varying code bases.

My team gets excited when we’re able to see that our work has a positive impact on the business.

Elena Ritchie

GVP, Video Content, Video Experience

INCLUSIVITY ABOVE ALL ELSE

How curiosity and data play into DEI

The strength of Charter’s culture is anchored by creating an inclusive environment. And Ritchie’s team in Denver is striving to amplify that mindset in a way that aligns with product and engineering. They’re doing this by creating a diversity and inclusion sub-committee for the digital platforms organization. “We’re applying data, storytelling, careful planning to roll out inclusion initiatives that reflect our cultural commitment to continuous, participatory change,” Ritchie said.

In addition to continuous change, this is a great example of how important curiosity, data clarity and storytelling are to our culture.

Keith Neubert

Vice President, Digital Platforms Agency, Agency News & Sports

BREAKING NEWS

The inside scoop on the Spectrum News App

Keith Neubert always feels pride for his team, but there’s no greater example than the success of the Spectrum News App. His team started the build a few months before the pandemic started. And despite the world rapidly changing around them, they managed to stay the course. “Our customers and the public were seeking trusted news sources, and the app was a valuable resource for them,” Neubert said. His team was able to launch the app in July 2020, and it’s been a hit ever since, with more than 2 million downloads and counting.

I’m incredibly proud of the way the team handled the transition and came together to support our customers during trying times.

What are Spectrum Perks + Benefits

Spectrum Benefits Overview

At Spectrum, employees don't just have jobs, they build careers. That's why we believe in offering a comprehensive compensation and benefits package that rewards employees for their contributions to our success, supports all aspects of their well-being, and delivers real value at every stage of life.

• Paid, on-the-job training and significant opportunities for advancement
• Earn an associate degree, bachelor’s degree or professional certificate tuition-free through our partnership with Guild
• High quality and affordable health care coverage for all employees and their family members
• Spectrum has absorbed the full cost increase for medical, dental and vision for the last 10 years, keeping employee costs flat
• Paid time off including vacation, sick time, personal days and holidays
• 401(k) with 100% match up to 6% of pay plus an additional 3% company contribution to a Retirement Accumulation Plan
• Free and discounted Spectrum services and deep discounts on Spectrum MobileTM regardless of where you live

Culture

Volunteer in local community

Partners with nonprofits

Open door policy

OKR operational model

Team based strategic planning

Employee resource groups

Employee-led culture committees

In-person all-hands meetings

In-person revenue kickoff

Diversity

Documented equal pay policy

Dedicated diversity and inclusion staff

Highly diverse management team

Mandated unconscious bias training

Diversity employee resource groups

With our business resource groups, we welcome you to be part of a strong community that gives you opportunities to network, develop and grow your career.

Hiring practices that promote diversity

We aim to foster an inclusive culture and workplace where every person feels empowered. No matter your background, identity or beliefs, we welcome you to explore a career with us.

Health Insurance & Wellness Benefits

Flexible Spending Account (FSA)

Disability insurance

Dental insurance

Vision insurance

Health insurance

Life insurance

Wellness programs

Mental health benefits

Transgender health care benefits

Financial & Retirement

401(K)