Sales Enablement Lead

Posted 3 Days Ago
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Toronto, ON
In-Office
Mid level
AdTech • Digital Media • Information Technology • Software
The Role
The Sales Enablement Lead is responsible for driving sales performance, designing training programs, and creating impactful sales content. They will manage CRM systems, establish KPIs, and coach the sales team to enhance their skills and performance.
Summary Generated by Built In

SALES ENABLEMENT LEAD - TORONTO

Join Key Media and Shape the Future of Our Sales Excellence

Are you passionate about unlocking sales potential and driving team performance? We're looking for a dynamic Sales Enablement Lead to build and execute the strategies that transform our sales team into high-performing revenue generators.

THE ROLE

As our Sales Enablement Lead, you'll own the complete ecosystem that powers our sales success. From designing rigorous performance frameworks to creating world-class training programs and developing cutting-edge sales content, you'll be the architect behind our team's competitive advantage. You'll work at the intersection of data, people development, and strategic messaging – where impact is measurable and immediate.

WHAT YOU'LL OWN

  • Drive Performance Through Data & Accountability

You'll establish the KPIs and metrics that matter, then build the infrastructure to track them. Manage our CRM as a strategic asset, ensuring data quality that enables intelligent decision-making. Create compelling dashboards that keep managers and reps accountable, and partner with leadership to identify underperformance early and execute turnarounds.

  • Build World-Class Sales Talent

Design and deliver comprehensive onboarding programs that set new reps up for success from day one. Develop advanced training in solution selling, discovery, objection handling, and negotiation. Create vertical-specific knowledge sessions that give reps insider expertise on their target industries. Coach, mentor, and elevate the entire team through strategic feedback and resources.

  • Craft Compelling Messaging & Content

Develop the core sales narrative that guides everything we communicate. Build a library of high-impact sales assets – from value propositions and case studies to ROI calculators – all organized and searchable. Create vertical-specific content that demonstrates deep industry knowledge and clear product differentiation. Own every product launch with commercially-ready messaging and training.

WHAT WE'RE LOOKING FOR

  • Proven experience in sales enablement, training, or sales management
  • Experience and knowledge of media/advertising/B2B publishing 
  • Strong analytical mindset with ability to work confidently with data and CRM systems
  • Excellent training and coaching skills with the ability to communicate complex ideas clearly
  • Experience creating sales content, messaging frameworks, or marketing materials
  • Strategic thinker who can balance day-to-day execution with long-term capability building
  • Strong project management and organizational skills
  • Passionate about helping others succeed

WHY YOU'LL LOVE THIS ROLE

This isn't a back-office function – you'll have direct visibility into revenue impact. You'll work across all levels of the organization, from frontline reps to the C-suite. You'll combine creativity, strategic thinking, and data-driven decision making. And you'll build something meaningful: a competitive sales engine that delivers results.

WHAT WE OFFER

  • Competitive Compensation
  • A competitive base salary plus performance-related bonuses recognizing your impact.
  • Comprehensive Benefits - Health and dental coverage to support your wellbeing, plus 15 days annual leave that increases with each year of service through our loyalty scheme.
  • Work-Life Balance- Hybrid flexibility with 2 days per week in our downtown Toronto office on Adelaide Street and 3 days working remotely – giving you the best of both worlds.
  • Culture & Community
  • Work within a collaborative, supportive environment where people genuinely care about each other's success. We're a company that values innovation, quality, and creating amazing experiences. Plus, regular social events and team celebrations keep the energy high.
  • Global Opportunity- Be part of a thriving global organization with offices across Sydney, Toronto, and the Philippines. You'll work with talented professionals across time zones and build a truly international network.
  • Professional Growth - Meaningful opportunities to develop your skills, lead high-impact projects, and grow your career in a company that invests in its people.

Ready to transform sales performance? Apply now and let's talk about how you'll drive our next chapter of growth.

Top Skills

Crm Systems
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The Company
HQ: Sydney, NSW
419 Employees
Year Founded: 2001

What We Do

KM is an award-winning global B2B information provider with 400+ employees working on around 25 websites, 14 magazine titles and 60 annual events in Canada, Australia, USA, UK, New Zealand and Philippines.

Our products operate across key business verticals including Financial Services, Legal, Education, Property and Human Resources, bringing product providers and business communities together through print media, events and online channels.

KM has an unquestioned reputation for delivering high-quality, timely information in whatever format best suits our customers.

Since launching in 2001, KM has grown from the publisher of a single B2B magazine to a global B2B information provider with an ever-growing portfolio of market-leading products. Key Media prides itself on its entrepreneurial culture, creating innovative products for the industries in which we operate.

Central to our business model is a truly platform-neutral approach to media communication. Whether audiences wish to communicate through the pages of a magazine, face-to-face at events, or online through the latest in cutting-edge technology, Key Media has a product to suit their needs.

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