The Senior Program Manager, Supplier Marketing role is a full-time position supporting our supplier and co-op marketing initiatives at Whole Foods Market (WFM) with a particular focus on eCommerce merchandising. This role will execute against specific annual goals for supplier marketing and will help set the foundation for a more robust future program. This role includes cross-functional collaboration within the Global Marketing planning process and with the eCommerce, Marketing Analytics, Category Marketing, and Channel Management teams to deliver strong business results against our stated supplier marketing goals. Additionally, this role works closely with teams outside of WFM Marketing including WFM Merchandising partners, suppliers, Amazon Marketing/Advertising and Amazon Product teams. This role reports into the Principal Manager, Global Supplier Marketing.
**This position is not fully remote and will require three days a week in our downtown Austin headquarters.

Critical skills needed to be successful in this role:

• Knowledge and understanding of retail merchandising and store/ecommerce operations, and how these inputs can inform omnichannel strategies
• Conceptual understanding of the underlying technology used to deliver eCommerce experiences. Understanding of product data, data structures, and data management
• Strong analytical approach, leveraging data and insights to inform strategy
  and business decisions
• Business Judgement – able to quickly see the immediate and potential downstream impact of decisions

Core Responsibilities:

• In partnership with Principal Manager, Supplier Marketing, coordinate supplier partner marketing program deliverables, managing relationships with cross-functional teams, planning campaigns, and working closely with Amazon colleagues to unlock monetization efforts for supplier partnerships
• Ensures coherence and cohesion in the representation of WFM’s products online and creates customer-centric merchandising plans for investing suppliers. Analyzes customer behavior, business performance and digital metrics to make recommendations for funded site merchandising
• Support Merchandising in the presentation of eCommerce opportunities to interested suppliers by acting as the supplier marketing subject matter expert
• In partnership with eCommerce and Merchandising teams, develop and execute online merchandising opportunities to drive brand awareness and sales for supplier partners as part of larger co-op marketing initiatives as well as ad hoc supplier campaigns
• Responsible for tracking against all funding target goals on an ongoing basis to ensure we’re accounting for all monetized efforts in order to achieve annual financial forecasts
• Identify and align objectives cross-functionally, including the ongoing test-and-learn approach with supplier monetization program that will fuel optimization and customer engagement
• Leverage data-driven insights to recommend and implement evolving promotional and supplier-funded activations to drive customer engagement and fuel the business
• Develop, deploy, and act on stakeholder feedback loops, including working closely with teams responsible for development of multi-stakeholder platforms and channel plans with detailed data from diverse sources and review for alignment with key business-driving objectives
• Program analysis and integration of key metrics for continued evolution and ROI of program
• Ensure program/supplier reporting is executed and appropriate levels of detail are shared with suppliers
• Partnership with merchandising and marketing to establish program framework and marketing activation strategy as part of the larger marketing efforts within WFM
• Exploration of new asset/activation monetization opportunities including but not limited to digital coupons/funded targeted promos, digital Sales flyer monetization, and future of WFM.com/new app monetization
• Manage relationship with Amazon to identify and iterate upon collaboration opportunities
• Partner with merchandising and promo planning to establish promo terms for program activation and to facilitate supplier/product selection, pitching and funding tactics

Desired Skills & Experience:

• 4-6 years of relevant marketing experience at a well-established retailer, CPG or top-tier company with experience leading marketing in collaboration with retailers and/or product teams
• Merchandising experience working directly with suppliers will also be considered
• Management of detailed task/project planning, including cost, schedule, and resource requirements
• Experience and genuine interest in collaborative and integrated Supplier Marketing
• Strong business acumen and a proven track record delivering business results through high impact marketing programs
• Highly analytic with a demonstrated ability to translate quantitative and qualitative data into actionable strategies and plans, and inform future planning with objective insights, reporting and analytics
• Genuine passion for Whole Foods Market, our core values, and culture
• BA/BS required
• Requires travel approximately 10-15%, as needed.

At Whole Foods Market, we provide a fair and equal employment opportunity for all Team Members and candidates regardless of race, color, religion, national origin, gender, pregnancy, sexual orientation, gender identity/expression, age, marital status, disability, or any other legally protected characteristic. Whole Foods Market hires and promotes individuals solely based on qualifications for the position to be filled and business needs.