Staff Product Manager, Engagement

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Rivian is on a mission to keep the world adventurous forever. This goes for the emissions-free Electric Adventure Vehicles we build, and the curious, courageous souls we seek to attract. 

As a company, we constantly challenge what’s possible, never simply accepting what has always been done. We reframe old problems, seek new solutions and operate comfortably in areas that are unknown. Our backgrounds are diverse, but our team shares a love of the outdoors and a desire to protect it for future generations. 

Rivian’s Digital Commerce Team is responsible for the end-to-end implementation of the digital experience outside the vehicle (e.g. vehicle configurator, payment gateway, vehicle delivery management, service scheduling) across web, mobile app and in-store. To that end, we are developing a world-class commerce platform that will make learning about and purchasing electric adventure vehicles intuitive, seamless and fun.Our Engagement & Growth squad drives consumer awareness and understanding of the Rivian brand to create sales opportunities through product education, marketing, retail experiences, test drives, and referrals across our digital and physical properties.

We're seeking a Staff Product Manager to increase awareness of Rivian's products and brand through our primary digital marketing channels. In this role, you'll partner closely with Brand, Marketing, Support, and subject matter experts around the company to educate and excite potential customers about Rivian's products.


  • Inspire — oversee the development of digital marketing experiences that tell Rivian’s most important stories
  • Educate — help potential customers understand the value and adventure our products can bring to their lives
  • Research — lead research projects to understand what customers need to make the switch to an electric adventure vehicle
  • Measure — establish and diligently monitor both qualitative and quantitative measures of success
  • Scale — develop a toolset to enable content authors to safely compose, edit, preview, and publish content through CMS workflows and permission structures
  • Globalize — oversee our platform's internationalization and partner on content localization strategy and execution
  • Collaborate — work together with your product, engineering, design, content, and program management counterparts to make each project run more smoothly and more impactful than the last


  • 6-10 years combined consumer-facing product management and product marketing experience
  • Ability to manage complex competing priorities to maintain a roadmap that delivers the greatest impact
  • Experience gathering and analyzing data to answer your own questions and decide what to do next
  • Experience setting up and executing meaningful experiments that lead to actionable insights
This is where you’ll work:
Department: Digital Commerce
Location: Palo Alto, Ca
Equal Opportunity

Rivian is an equal opportunity employer and complies with all applicable federal, state, and local fair employment practices laws. All qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, ancestry, sex, sexual orientation, gender, gender expression, gender identity, genetic information or characteristics, physical or mental disability, marital/domestic partner status, age, military/veteran status, medical condition, or any other characteristic protected by law.

Rivian is committed to ensuring that our hiring process is accessible for persons with disabilities. If you have a disability or limitation, such as those covered by the Americans with Disabilities Act, that requires accommodations to assist you in the search and application process, please email us at [email protected]


We take your privacy seriously. For details please see our Candidate Privacy Notice.

More Information on Rivian
Rivian operates in the Automotive industry. The company is located in Plymouth, MI, Normal , IL, Wittman , AZ, Irvine, CA, Carson, CA, San Jose, CA and Palo Alto, CA. Rivian was founded in 2009. It has 4300 total employees. It offers perks and benefits such as Flexible Spending Account (FSA), Disability Insurance, Dental Benefits, Vision Benefits, Health Insurance Benefits and Life Insurance. To see all 550 open jobs at Rivian, click here.
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