Senior Product Manager - Search & Network Advertising (Minneapolis, MN)

| Minneapolis–Saint Paul, MN
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As an employee at Thomson Reuters, you will play a role in shaping and leading the global knowledge economy. Our technology drives global markets and helps professionals around the world make decisions that matter. Whether solving for today's challenges or tomorrow's aspirations, you will work with the industry's brightest thinkers on diverse projects, creating next-generation solutions that deliver powerful results. As the world's leading provider of intelligent information, we want your unique perspective to create the solutions that advance our business-and your career.

As Senior Product Manager - Search & Network Advertising within our FindLaw business, you will play a crucial role in helping our law firm customers achieve their marketing and business development goals through digital advertising products covering search, ad networks and marketplaces, and partnerships.

In this role you'll own the vision, direction, and priorities for these digital advertising products, managing the entire product life cycle from strategic planning to tactical execution. You will understand customer and user needs in depth; communicate those needs crisply and succinctly across the organization; and work with execution teams to translate those needs into clear priorities, compelling roadmaps and high-impact, innovative solutions. You'll be trusted to take on new and ambiguous projects and initiatives related to these products and help set clear direction and solve complex and difficult marketing problems with for customers.

About the Role

As the Senior Product Manager - Search & Network Advertising, you will:
  • Develop strong product intuition by interpreting and assessing customer problems, business needs, market opportunities and competitive assets to develop products and solutions with a moderate level of guidance and direction.
  • Build market leading capabilities and products by creating a vision for product and maintaining the product roadmap and partnering closely Tech, Analytics and Operations teams to execute the roadmap and deliver efficiently. This includes serving as the customer voice for the engineering teams, prioritizing the product backlog based on customer and business value, and using metrics to monitor and measure progress.
  • Work closely with Digital Solutions operations teams responsible for executing and delivering the products for law firm customers to collect feedback, identify opportunities for product and operational improvement.
  • Demonstrate leadership by taking extreme ownership for a feature/product, its performance and reliability, and delighting our clients with a positive experience. You will show that you can learn from your experiences, recover from setbacks, and effectively evangelize the product vision to colleagues.

About You

You're a fit for the role of Senior Product Manager - Search & Network Advertising if you have:
  • A Bachelor's degree with a background in background in business, economics, marketing, analytics, statistics, or related field.
  • A deep, demonstrated understanding of digital marketing and the metrics and economics surrounding it, with an emphasis on search advertising, ad networks or programmatic marketplaces. A background in actively managing and purchasing digital marketing or search ad campaigns a significant plus.
  • 4+ years of progressively accountable product management experience, in line with the description of the role above and with demonstrated results of success.
  • Experience in serving and addressing the needs of our core market of law firms (or other similar professional services firms) with digital marketing products and services is a significant plus.
  • A strong knowledge of digital advertising and analytics platforms such as Google Ads, Google Analytics, Adobe Analytics, etc., and the metrics and measures they report.
  • Proven track record of using data to drive digital marketing decisions for customers and products you have managed
  • Excellent oral, written, and visual (PowerPoint slides) communication skills, especially in distilling information into digestible bites, telling stories with data, and translating technical concepts for non-technical audiences.

What's in it For You?

You will join our inclusive culture of world-class talent, where we are committed to your personal and professional growth through:
  • Hybrid Work Model: Currently the majority of our employees are working within a hybrid environment consisting of in-office and remote work, and following local COVID-19 bylaws and guidelines.
  • Culture: Globally recognized and award-winning reputation for equality, diversity and inclusion, flexibility, work-life balance, and more
  • Wellbeing: Comprehensive benefit plans; flexible and supportive benefits for work-life balance: company-wide Mental Health Day Off; Headspace app subscription; retirement, savings, tuition reimbursement, and employee incentive programs; resources for mental, physical, and financial wellbeing
  • Learning & Development: LinkedIn Learning access; internal Talent Marketplace with opportunities to work on projects cross-company; Ten Thousand Coffees Thomson Reuters cafe networking
  • Social Impact: Eight employee-driven Business Resource Groups; two paid volunteer days annually; Environmental, Social and Governance (ESG) initiatives for local and global impact
  • Purpose Driven Work: We have a superpower that we've never talked about with as much pride as we should - we are one of the only companies on the planet that helps its customers pursue justice, truth and transparency. Together, with the professionals and institutions we serve, we help uphold the rule of law, turn the wheels of commerce, catch bad actors, report the facts, and provide trusted, unbiased information to people all over the world.


COVID-19 Vaccination Status Information Requirement (US employees only):

Thomson Reuters is committed to ensuring the continued safety of our employees in regards to Covid-19. While vaccination is not required for consideration or employment at this time, to inform our site planning and policies, we require all Thomson Reuters employees to verify their vaccination status upon starting with the Company.

Do you want to be part of a team helping re-invent the way knowledge professionals work? How about a team that works every day to create a more transparent, just and inclusive future? At Thomson Reuters, we've been doing just that for almost 160 years. Our industry-leading products and services include highly specialized information-enabled software and tools for legal, tax, accounting and compliance professionals combined with the world's most global news services - Reuters. We help these professionals do their jobs better, creating more time for them to focus on the things that matter most: advising, advocating, negotiating, governing and informing.

We are powered by the talents of 25,000 employees across more than 75 countries, where everyone has a chance to contribute and grow professionally in flexible work environments that celebrate diversity and inclusion. At a time when objectivity, accuracy, fairness and transparency are under attack, we consider it our duty to pursue them. Sound exciting? Join us and help shape the industries that move society forward.


As a global business, we rely on diversity of culture and thought to deliver on our goals. To ensure we can do that, we seek talented, qualified employees in all our operations around the world regardless of race, color, sex/gender, including pregnancy, gender identity and expression, national origin, religion, sexual orientation, disability, age, marital status, citizen status, veteran status, or any other protected classification under applicable law. Thomson Reuters is proud to be an Equal Employment Opportunity/Affirmative Action Employer providing a drug-free workplace.

We also make reasonable accommodations for qualified individuals with disabilities and for sincerely held religious beliefs in accordance with applicable law.

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More Information on Thomson Reuters
Thomson Reuters operates in the Information Technology industry. The company is located in Eagan, MN, Ann ARbor, MI, New York, NY, Carrolton, TX and Culver City, CA. Thomson Reuters was founded in 2008. It has 40397 total employees. It offers perks and benefits such as Flexible Spending Account (FSA), Disability Insurance, Dental Benefits, Vision Benefits, Health Insurance Benefits and Life Insurance. To see all 109 open jobs at Thomson Reuters, click here.
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