Senior Group Product Manager, Ads Marketplace (Ads Planning, Forecasting, and Opportunities)

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Reddit is a community of communities where people can dive into anything through experiences built around their interests, hobbies, and passions. Our mission is to bring community, belonging, and empowerment to everyone in the world. Reddit users submit, vote, and comment on content, stories, and discussions about the topics they care about the most. From pets to parenting, there’s a community for everybody on Reddit and with over 50 million daily active users, it is home to the most open and authentic conversations on the internet. For more information, visit redditinc.com.

Location: 

Reddit is continuing to grow our teams with the best talent. This role is completely remote friendly and will continue to be after the pandemic. 

Team description: Ads Planning, Forecasting, and Opportunities:

The Reddit Ads team is poised to rapidly innovate and grow like no other time in its history. This is a unique opportunity to join a nimble high performing team that will shape how we monetize the Reddit platform and to help connect redditors with brands they love. 

Within Reddit Ads, the Planning, Forecasting, and Opportunities areas cover a wide portfolio of projects that aim to derive and surface Ads Marketplace insights to help advertisers, sales, and ad campaign managers to plan their engagements and spend with Reddit, to efficiently execute ad campaigns, and to find opportunities to optimize performance, improve return-on-investment, and to increase clients’ spending with Reddit.

Role description:

You would be the GPM who leads the following product areas:

  • Forecasting the effectiveness of an ad campaign - employ machine learning, analytical, and simulation techniques to forecast the outcomes of an ad campaign to help advertisers plan their campaigns.
  • Opportunities - automatically analyze the performance of ad campaigns; derive and surface actionable suggestions to advertisers and account/campaigns managers on how to optimize the performance and improve return on investment.
  • Optimization tooling - create internal and external tools for account managers and advertisers to investigate and improve the performance of an ad campaign.
  • Planning advertiser engagements and ad campaign execution - build tools and products that derive marketplace insights and leverage them to help sales, account managers, and advertisers to plan and executive their ad spend on Reddit.

As an early member of a critical Ads team and multiple-broad product areas, you will have significant ownership and responsibility in shaping Reddit’s overall monetization strategy and the opportunity.

Responsibilities

  • Develop and champion product vision and strategy for the Planning, Forecasting, and Opportunities product areas.
  • Own the roadmap and drive execution in the above product areas.
  • Work closely with sales, marketing, and advertisers to understand advertiser needs and to develop product requirements. 
  • Work with product managers, engineers, scientists, designers, marketing, sales and a wider set of cross-functional partners to design, implement, and launch delightful products that improve business performance.
  • Establish and run a campaign optimization program 
  • Partner with the Advertiser Platform team to enhance Reddit’s Ads Manager. Build tools that allow account managers to perform advanced campaign optimization on their own.

Required Qualifications:

  • Demonstrable experience with building enterprise-user or end-user products.
  • A track record of developing and championing product strategy and vision.
  • A compelling influencer with strong communication and interpersonal skills.
  • Exceptional analytical and problem-solving skills.
  • Strong organizational and execution skills.
  • A track record of having quantifiable business impact.

Preferred Qualifications: 

  • 7+ years of relevant product management experience
  • Computer science / mathematics or related field background.
  • Experience with Machine Learning
  • Relevant Ad Tech experience
  • Proven experience working with cross functional teams (marketing, sales, etc)
  • North America timezone-based 
  • Experience managing Product Managers

Benefits:

  • Comprehensive Health benefits
  • 401k Matching
  • Workspace benefits for your home office
  • Personal & Professional development funds
  • Family Planning Support
  • Flexible Vacation & Reddit Global Days Off
  • 4+ months paid Parental Leave 
  • Paid Volunteer time off

Pay Transparency:

This job posting may span more than one career level.

In addition to base salary, this job is eligible to receive equity in the form of restricted stock units, and depending on the position offered, it may also be eligible to receive a commission. Additionally, Reddit offers a wide range of benefits to U.S.-based employees, including medical, dental, and vision insurance, 401(k) program with employer match, generous time off for vacation, and parental leave. To learn more, please visit https://www.redditinc.com/careers/.

To provide greater transparency to candidates, we share base pay ranges for all US-based job postings regardless of state. We set standard base pay ranges for all roles based on function, level, and country location, benchmarked against similar stage growth companies. Final offer amounts are determined by multiple factors including, skills, depth of work experience and relevant licenses/credentials, and may vary from the amounts listed below.

The base pay range for this position is: $220,000 - $309,000.

Reddit is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, please contact us at [email protected].

More Information on Reddit
Reddit operates in the Information Technology industry. The company is located in San Francisco, CA. Reddit was founded in 2005. It has 1900 total employees. It offers perks and benefits such as Volunteer in local community, Open door policy, OKR operational model, Team based strategic planning, Open office floor plan and Flexible work schedule. To see all 136 open jobs at Reddit, click here.
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