Product Marketer

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About us:

At Flatfile, we believe that humans shouldn’t have to struggle to use the data that drives our work forwards. We create beautiful, human-centric experiences to remove the barriers between people and data. We’re automating every repetitive and painstaking process involved in teaching machines what data is and where it should go.

What do a grocery store, early stage e-commerce startup, and Fortune 500 insurance company all have in common? They are all Flatfile customers, for one.

Regardless of segment or geography, accessing usable data quickly is a baseline requirement for operating your business today. Flatfile serves as a crucial bridge between messy, 3rd party data and our customers’ systems. We call this data onboarding, and we view it as both a challenge and an opportunity to serve every company in the world.

Want to join us?

We're not just looking for someone to punch a clock. We crave your diverse perspective and your desire to solve the most unique challenges at the intersection of data and design.


About the role:

As a Product Marketer, your mandate is to effectively deliver our data onboarding solutions to market. You’ll serve as chief advocate for the value of new features and solutions, and help drive awareness and adoption. You’re the glue that holds together our go-to-market motion, and you’ll need to readily accept the challenge of educating a diverse, global customer base on how they can get the most out of Flatfile.


Practically speaking, some of your responsibilities will include:

  • Defining the profiles of individuals who could benefit
    • What are their roles?
    • What do they care about?
    • Who do they work with?
  • Ushering new solutions to market
    • Training the team on new features
    • Ensuring documentation is created as appropriate
    • Defining pricing and packaging for new products and features
    • Coordinating launch dates and release details
  • Defining messaging and positioning guidelines
    • General positioning
    • Industry and use-case specific positioning guidelines
  • Gathering and integrating feedback into decision-making
    • From customers: feature requests, ideas, challenges, beta programs
    • From the market: prototyping, feedback, broad market data

Your success will be dependent on your enthusiasm for the problem space, ability to learn about the market quickly, and deft balancing of strategic and technical initiatives to drive customer adoption and purchase of Flatfile. You’ll work closely with Flatfile’s executive leadership and play a pivotal role in the growth of our business. And you’ll fail, but you’ll learn from your failures and teach others along the way.

Requirements

  • You have previous experience in Product Marketing, Product Operations, Program Management, or Product Management
  • You have delivered B2B products to market in a high-growth startup environment
  • You have entrepreneurial spirit combined with a track record for of positive results in ever-changing environments
  • You can design and share processes to effectively ship solutions
  • You can build scalable frameworks to research and develop value propositions, use cases, and customer profiles
  • You can translate your insights into internal- and external-facing messaging that relay the value of Flatfile’s solutions
  • You prefer working in a collaborative, cross-team capacity. This role requires you to work across functions and departments to bring the product to life.

    Benefits

    Our goal is to be the best remote company in the world. We take this very seriously, and aim to treat every employee like a million dollar hire.

    • We look for great teammates (not just great individuals). We’re team-focused here: we want to be the type of place where you’re surrounded by the best people in your career, where we all make each other better.
    • The best tools to do your work, including a Mac laptop and top of the line hardware.
    • Unlimited discretionary vacation, and recommend a minimum of 3 weeks
    • Comprehensive healthcare plans (including Vision and Dental), with fully covered options for you and your dependents
    • 24/7 access to a Health Advocate
    • Free annual membership to One Medical in participating regions
    • Short term disability insurance
    • 12 weeks of paid parental leave
    • 401k retirement plan, with 100% matching for up to 3% and a 50% match for the next 2%
    • Equity options

    In accordance with applicable law, the following represents Flatfile’s reasonable estimate of the range of possible compensation for this role if hired in Colorado.

    • Salary: $130,000 - $170,000 annually
    • Equity: this role is eligible to participate in Flatfile's equity plan
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    Technology we use

    • Engineering
    • Product
    • Sales & Marketing
    • People Operations
      • JavascriptLanguages
      • SqlLanguages
      • TypescriptLanguages
      • ReactLibraries
      • Node.jsFrameworks
      • SparkFrameworks
      • NetlifyFrameworks
      • MongoDBDatabases
      • PostgreSQLDatabases
      • BigQueryDatabases
      • FigmaDesign
      • IllustratorDesign
      • PhotoshopDesign
      • AirtableManagement
      • AsanaManagement
      • Google DriveManagement
      • Google DocsManagement
      • Google SlidesManagement
      • HubSpotCRM
      • LinkedIn SalesNavigatorCRM
      • Salesforce CPQCRM
      • SlackCollaboration
      • ZoomCollaboration

    An Insider's view of Flatfile

    What’s the vibe like in the office?

    Being an engineer at Flatfile is different than any other company I've ever worked for. It's an environment driven by continuous improvement on both a personal and a codebase level. Pairing is highly enjoyable + encouraged. The team is motivated by hard engineering problems and designing a beautiful product.

    Maire

    Engineer

    What projects are you most excited about?

    At Flatfile, I get to work closely with customers and help them solve all sorts of technology problems. I also get to use my skills and experience to help Flatfile continue on our massive growth trajectory. Those are key drivers for me, and I'm excited that I get to do both here.

    Roby

    Customer Engineer

    How does the company support your career growth?

    By allowing employees to fail and then try again. I've been at companies where I couldn't experiment or solve problems in a different way - not Flatfile. Professional development is also important and I've been encouraged to take classes and improve upon my skills in product management.

    Randy

    Product Designer

    What is your vision for the company?

    Our mission is crafted with "humans" ahead of "data" quite intentionally. We imagine a world where data, no matter how complex or messy, can be shared seamlessly with just the click of a button. By focusing on the person's experience, we intend to turn that dream into reality.

    Eric

    Co-founder, COO

    What does your typical day look like?

    An incredible thing about being at Flatfile is that one day I'm working with a CTO at a major healthcare company and the next I'm talking to a founder of a brand new company but both see the value that we provide. The work is challenging, interesting and always keeps me on the edge of my seat!

    Dylan

    Senior Sales Development Rep

    What are Flatfile Perks + Benefits

    Flatfile Benefits Overview

    As a fully remote company, our vision is to create the best remote job in the world. This includes providing employees with top-of-the-line hardware, a home office makeover, a remote office stipend, wifi & cellphone stipend, full healthcare benefits, and much more!

    Culture
    Open door policy
    OKR operational model
    Team based strategic planning
    Pair programming
    Flexible work schedule
    Remote work program
    Diversity
    Documented equal pay policy
    Mandated unconscious bias training
    Diversity manifesto
    Mean gender pay gap below 10%
    Hiring practices that promote diversity
    Flatfile uses software to analyze job descriptions to remove any gendered language; our interview panels are diverse in gender and background; all job postings have transparent pay bands, and more.
    Health Insurance & Wellness Benefits
    Flexible Spending Account (FSA)
    Disability insurance
    Dental insurance
    Vision insurance
    Health insurance
    Life insurance
    Wellness programs
    Mental health benefits
    Financial & Retirement
    401(K)
    401(K) matching
    Company equity
    Performance bonus
    Child Care & Parental Leave Benefits
    Generous parental leave
    Family medical leave
    Vacation & Time Off Benefits
    Unlimited vacation policy
    Generous PTO
    Paid holidays
    Paid sick days
    Flexible time off
    Floating holidays
    Bereavement leave benefits
    Office Perks
    Company-sponsored outings
    Pet friendly
    Home-office stipend for remote employees
    Flatfile offers $10,000 toward the zoom-ready office of your dreams. All full-time employees can use this stipend from day one!
    Professional Development Benefits
    Job training & conferences
    Lunch and learns
    Promote from within

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