Product Manager, Growth

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Greenlight is an Atlanta-based fintech company that makes a debit card for kids and companion apps for the family. We proudly serve more than 4 million parents and kids, with in-app tools for sending money, setting savings goals, monitoring balances, managing chores, automating allowance, and investing.


But that’s not all that we do. Here at Greenlight, we are on a mission to support parents and help every kid grow up to be financially healthy and happy. It’s no small task, but it’s the reason we leap out of bed every morning to come to work. Because creating a better, brighter future for kids depends on it.


We are looking for an exceptional consumer Growth Product Manager to join our Growth Product team. The Growth Team is in charge of removing barriers, creating new pathways, and making account creation a delightful experience for users joining Greenlight, while increasing the perceived product value during their initial interactions. In this role, you will be responsible for identifying, implementing, and delivering best-in-class user experiences within the first 45 days of our users’ journey. Working closely with Marketing, Business Development, Strategy, and other Product teams; you will use an experimentation-based approach to understand customer needs and challenges, identify new growth opportunities, and launch solutions to help Greenlight achieve our vision to create a world where every child grows up to be financially happy and healthy. This is the perfect opportunity for you if you are looking for an impactful role that will help shape users’ experience. You’ll be expected to develop a strong opinion about what experiences we need to deliver to delight our users, which vendors we partner with, and what strategic opportunities we should pursue to provide a superior experience to families. You’re a great fit if you have a strong drive to solve and prioritize customer needs and thrive in a fast-paced environment.

What you will be doing:

  • Dig deep, ruthlessly prioritize - Tear down successful products, dive into internal consumer data, conduct and leverage user research, and juggle multiple priorities from multiple stakeholders to gather evidence that informs your priorities.
  • Ship Fast, Learn Fast - Inform product decisions with quantitative and qualitative data on user behavior and experimentation (e.g. a/b testing, survey data, usability studies). Transform high-level business objectives into best-in-breed consumer experiences that amaze and delight our users while meeting aggressive business growth targets.
  • Measure - Identify your goal and metrics to drive prioritization and timely delivery of products and experiments. Constantly monitor KPIs and reporting, discover opportunities, and report product trends. Quickly iterate based on insights from your analysis to continuously improve upon your KPIs.
  • Lead- Own the business success of your product area and drive product initiatives from inception through execution by leading cross-functional initiatives including risk, compliance, engineering, design, and marketing

What you should bring:

  • 3-5 years of experience in product management
  • 2+ years experience in fintech and/or mobile b2c growth
  • Deep understanding of acquisition KPIs and customer’s early lifecycle
  • You have experience implementing and using Martech tools (like Mixpanel, AppsFlyer, Iterable, etc)

Who you are:

  • You have an analytical, data-driven growth mindset
  • You are insatiably curious about consumer behavior and desire to learn about those behaviors from talking to customers, gathering data, and using other resources to develop a hypothesis and validate it
  • Working cross-functionally is a way of life for you. You thrive in environments where you must bring different disciplines and points of view together and balance competing priorities and deadlines.
  • You act. You know how to make things happen and figure out workarounds when the team hits roadblocks. You anticipate and plan for potential major problems in a creative way. 
  • You identify opportunities for improvement across product, process, communication and take the lead on implementing improvement.
  • You learn new technologies quickly and can comfortably and effectively discuss the tradeoffs and benefits of various approaches with your engineering peers Above all, you have a growth mindset and are goal-oriented.
  • You are fascinated about helping parents to raise financially smart children

Who we are:


In 2021, Greenlight was valued at $2.3B, backed by leading venture capitalists and institutional investors. Now, it takes a special kind of person to join a never-been-done-before mission like ours. We need people who love working with each other because they know it makes us stronger, people who look to others and ask, “How can I help?” and then “How can we make this even better?” If you’re ready to roll up your sleeves and help parents raise a generation of financially smart kids, apply to join our team today.


Greenlight is an equal opportunity employer and will not discriminate against any employee or applicant on the basis of age, race, color, national origin, gender, gender identity or expression, sexual orientation, religion, physical or mental disability, medical condition (including pregnancy, childbirth, or medical condition related to pregnancy or childbirth), genetic information, marital status, veteran status, or any other characteristic protected by federal, state or local law.

More Information on Greenlight Financial Technology
Greenlight Financial Technology operates in the Fintech industry. The company is located in Atlanta, GA. Greenlight Financial Technology was founded in 2014. It has 275 total employees. It offers perks and benefits such as Dental insurance, Vision insurance, Health insurance, 401(K), Company equity and Employee stock purchase plan. To see all 14 open jobs at Greenlight Financial Technology, click here.
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